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The median expected salary for a typical Database Marketing Manager in the United States is $92,205. This basic market pricing report was prepared using our Certified Compensation Professionals' analysis of survey data collected from thousands of HR departments at employers of all sizes, industries and geographies.
Source: HR Reported data as of May 2013
Job Description for Database Marketing Manager New Search   
Manages a staff of analysts responsible for the maintenance of the organization's marketing database. Develops strategy for targeted marketing campaigns and may be responsible for data extraction, list or lead generation, or evaluating effectiveness of marketing campaigns. Requires a bachelor's degree in area of specialty and at least 7 years of experience in the field or in a related area. Familiar with a variety of the field's concepts, practices, and procedures. Relies on extensive experience and judgment to plan and accomplish goals. Performs a variety of tasks. Leads and directs the work of others. A wide degree of creativity and latitude is expected. Typically reports to a head of a unit/department.
Alternate Job Titles: Database Marketing Manager, Manager of Database Marketing
Categories:  Marketing , IT -- Computers, Software , IT -- Manager
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Marketing Manager
Database Marketing Analyst
Database Administration Manager
Client/Server Database Manager
Marketing Specialist
Marketing Communication Manager
Marketing Coordinator
Marketing Communication Director
Marketing Assistant II
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