What is the average Social Media Analyst Sr salary for Roanoke, VA?
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As of March 26, 2024, the average Social Media Analyst Sr salary in Roanoke, VA is $102,556. The chart below represents localized salaries for some of our most popular Social Media Analyst Sr job titles in Roanoke, VA. Salaries can vary greatly depending on numerous factors, including position, location, years of experience, and level of education. Salary.com’s team of Certified Compensation Professionals analyzed survey data collected from thousands of HR departments at companies of all sizes and industries to compile a range of salaries for various Social Media Analyst Sr job titles in Roanoke, VA. Apply your personal criteria to one of the job titles below to get your personalized salary estimate.
Social Media Analyst Sr Salaries in Roanoke, VA
| Job Title | Salary | Hourly Rate | Location | Date Updated |
| Social Media Analyst I | $64,069 | $30.80 | Roanoke, VA | March 26, 2024 |
| Social Media Analyst II | $70,741 | $34.01 | Roanoke, VA | March 26, 2024 |
| Social Media Analyst III | $92,299 | $44.37 | Roanoke, VA | March 26, 2024 |
| Social Media Analytics Manager | $121,017 | $58.18 | Roanoke, VA | March 26, 2024 |
| Social Media Analytics Supervisor | $104,570 | $50.27 | Roanoke, VA | March 26, 2024 |
| Social Media Communications Senior Manager | $136,857 | $65.80 | Roanoke, VA | March 26, 2024 |
| Social Media Communications Manager | $106,464 | $51.18 | Roanoke, VA | March 26, 2024 |
| Social Media Strategy Supervisor | $95,348 | $45.84 | Roanoke, VA | March 26, 2024 |
| Social Media Strategy Manager | $110,922 | $53.33 | Roanoke, VA | March 26, 2024 |
| Social Media Strategist I | $59,634 | $28.67 | Roanoke, VA | March 26, 2024 |
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Collects and analyzes data related to social media marketing campaigns. Analyzes social media data to identify patterns and trends. Monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. Identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Creates and maintains comprehensive reports, dashboards, and data visualizations to monitor marketing performance and communicate insights to stakeholders. Requires a bachelor's degree. Typically reports to a manager. Work is closely managed. Works on projects/matters of limited complexity in a support role. Typically requires 0-2 years of related experience. Social Media Analyst I Salaries in Roanoke, VA
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Collects and analyzes data related to social media marketing campaigns. Analyzes social media data to identify patterns and trends. Monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. Identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Creates and maintains comprehensive reports, dashboards, and data visualizations to monitor marketing performance and communicate insights to stakeholders. Requires a bachelor's degree. Typically reports to a manager. Occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. Typically requires 2-4 years of related experience. Social Media Analyst II Salaries in Roanoke, VAAlternate Job Titles:Social Media Marketing Channel Analyst, Social Media Metrics and Performance Analyst, Social Media Analyst II
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Collects and analyzes data related to social media marketing campaigns. Analyzes social media data to identify patterns and trends. Monitors social media platforms to determine how a new update or feature impacts audience behavior or content performance. Identifies opportunities for campaign optimization and provides recommendations to improve targeting and messaging. Creates and maintains comprehensive reports, dashboards, and data visualizations to monitor marketing performance and communicate insights to stakeholders. Requires a bachelor's degree. Typically reports to a manager. Work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. Typically requires 4-7 years of related experience. Social Media Analyst III Salaries in Roanoke, VAAlternate Job Titles:Social Media Marketing Channel Senior Analyst, Social Media Metrics and Performance Senior Analyst, Social Media Relationships Specialist, Social Media Analyst III
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Manages a team of analysts that collect and analyze data related to social media marketing campaigns. Leads the direction and execution of the social media analytics strategy. Analyzes and interprets data from different sources to identify key performance indicators, trends, and insights for informed decision-making. Creates and delivers regular reports and dashboards that provide actionable insights to stakeholders across the organization. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Social Media Analytics Manager Salaries in Roanoke, VA
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Supervises a team of analysts that collect and analyze data related to social media marketing campaigns. Analyzes and interprets data from different sources to identify key performance indicators, trends, and insights for informed decision-making. Creates and delivers regular reports and dashboards that provide actionable insights to stakeholders across the organization. Requires a bachelor's degree. Typically reports to a manager. Supervises a group of primarily para-professional level staffs. May also be a level above a supervisor within high volume administrative/production environments. Makes day-to-day decisions within or for a group/small department. Has some authority for personnel actions. Typically requires 3-5 years experience in the related area as an individual contributor. Thorough knowledge of functional area and department processes. Social Media Analytics Supervisor Salaries in Roanoke, VA
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Oversees a team of specialists that create social media content and campaigns. Ensures work is consistently aligned with established strategies and branding. Analyzes social media data and uses it to improve content and campaigns. Identifies opportunities to grow the audience and improve brand awareness. Performs research on current benchmark trends and audience preferences. Stays up to date with current technologies and trends in social media, design tools, and applications. Requires a bachelor's degree. Typically reports to a director. Typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. Social Media Communications Senior Manager Salaries in Roanoke, VA
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Manages a team of specialists that create social media content and campaigns. Ensures work is consistently aligned with established strategies and branding. Analyzes social media data and uses it to improve content and campaigns. Identifies opportunities to grow the audience and improve brand awareness. Performs research on current benchmark trends and audience preferences. Stays up to date with current technologies and trends in social media, design tools, and applications. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Social Media Communications Manager Salaries in Roanoke, VAAlternate Job Titles:Social Media Content and Marketing Strategy Manager, Social Media Communications Manager
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Supervises a team that develops strategies to increase the number of followers, engagement, and brand recognition across social media platforms. Analyzes social media data and uses it to improve content and strategies. Researches target audiences and schedules content postings to maximize social media exposure. Identifies new social media trends that can benefit the organization. Creates reports and presentations to communicate findings. Requires a bachelor's degree. Typically reports to a manager. Supervises a group of primarily para-professional level staffs. May also be a level above a supervisor within high volume administrative/production environments. Makes day-to-day decisions within or for a group/small department. Has some authority for personnel actions. Typically requires 3-5 years experience in the related area as an individual contributor. Thorough knowledge of functional area and department processes. Social Media Strategy Supervisor Salaries in Roanoke, VA
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Manages a team that develops strategies to increase the number of followers, engagement, and brand recognition across social media platforms. Responsible for planning, developing, and implementing the overall social media strategy to support and improve online presence across social media platforms. Identifies target audiences and schedules content postings to maximize social media exposure. Monitors the latest trends in social media channels and technologies. Provides recommendations on how to best leverage new tools and services to improve campaign performance. Compiles data and creates reports that provide insights, optimizations, and future strategy development. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Social Media Strategy Manager Salaries in Roanoke, VA
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Develops strategies to improve the number of followers, engagement, and brand recognition across social media platforms. Researches target audiences and collaborates with the marketing/social media team to develop effective strategies. Innovates ways to engage online influencers to drive brand awareness. Tracks performance of various social media initiatives and develops/implements changes to improve business results. Identifies new social media trends that can benefit the organization. Creates reports and presentations to communicate findings. Requires a bachelor's degree. Typically reports to a manager. Work is closely managed. Works on projects/matters of limited complexity in a support role. Typically requires 0-2 years of related experience. Social Media Strategist I Salaries in Roanoke, VA