Advertising Manager Salary in the United States

How much does an Advertising Manager make in the United States? The average Advertising Manager salary in the United States is $95,969 as of April 27, 2019, but the range typically falls between $84,004 and $115,403. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.  View the Cost of Living in Major Cities

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Job Description

Advertising Manager is responsible for the development and implementation of the company's advertising strategy through various advertising media. Works with internal groups (ex. Being an Advertising Manager sales, Marketing, Product Managers) to develop strategic advertising plan to produce effective promotional material and monitors campaign results. Initiates and manages discussions and sales with sponsors and agencies. Additionally, Advertising Manager is responsible for managing the company imaging/branding in all marketing materials including logos, collateral, and media kits. Typically requires a bachelor's degree. Typically reports to a head of a unit/department. The Advertising Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Extensive knowledge of department processes. To be an Advertising Manager typically requires 5 years experience in the related area as an individual contributor. 1 to 3 years supervisory experience may be required. (Copyright 2019 Salary.com)

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Average Base Salary

Core compensation

 
 
 
84004
115403
95969

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
87670
128870
105010
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Advertising Manager in the United States. The base salary for Advertising Manager ranges from $84,004 to $115,403 with the average base salary of $95,969. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $87,670 to $128,870 with the average total cash compensation of $105,010.
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84004
115403

 

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Career Path for this job

  1. Down a level:

    Advertising Coordinator

    2 - 4 years experience
    Bachelor's Degree

  2. This Job:

    Advertising Manager

    5 + years experience
    Bachelor's Degree

  3. Up a level:

    Advertising Sales Director


    Bachelor's Degree

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Job Openings for Advertising Manager