Sales and Marketing Director Salary in California

Sales and Marketing Director plans and directs an organization's marketing and sales policies, objectives, and initiatives. Develops and oversees the sales and marketing functions, ensuring the department employees, sales plan, and marketing strategies are organized to achieve sales and brand goals. Being a Sales and Marketing Director leads broad departmental initiatives to develop goals and new strategic plans to achieve them. Requires a bachelor's degree. Additionally, Sales and Marketing Director typically reports to top management. The Sales and Marketing Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. To be a Sales and Marketing Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)... View full job description

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