How much does a Public Relations Specialist I make in Pennsylvania? The average Public Relations Specialist I salary in Pennsylvania is $59,947 as of February 26, 2024, but the range typically falls between $54,114 and $70,952. Salary ranges can vary widely depending on the city and many other important factors, including education, certifications, additional skills, the number of years you have spent in your profession.

Public Relations Specialist I Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Public Relations Specialist I Salary $48,804 PA February 26, 2024
25th Percentile Public Relations Specialist I Salary $54,114 PA February 26, 2024
50th Percentile Public Relations Specialist I Salary $59,947 PA February 26, 2024
75th Percentile Public Relations Specialist I Salary $70,952 PA February 26, 2024
90th Percentile Public Relations Specialist I Salary $80,971 PA February 26, 2024
25% $54,114 10% $48,804 90% $80,971 75% $70,952 $59,947 50%(Median) Didn’t find job title? Click
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What skills does a Public Relations Specialist I need?

Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.

1.

Leadership: Knowledge of and ability to employ effective strategies that motivate and guide other members within our business to achieve optimum results.

2.

Marketing Research: Marketing research is "the process or set of processes that links the producers, customers, and end users to the marketer through information used to identify and define marketing opportunities and problems; generate, refine, and evaluate marketing actions; monitor marketing performance; and improve understanding of marketing as a process. Marketing research specifies the information required to address these issues, designs the method for collecting information, manages and implements the data collection process, analyzes the results, and communicates the findings and their implications." It is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal of marketing research is to identify and assess how changing elements of the marketing mix impacts customer behavior. The term is commonly interchanged with market research; however, expert practitioners may wish to draw a distinction, in that market research is concerned specifically with markets, while marketing research is concerned specifically about marketing processes.

3.

Strategic Communication: Strategic communication refers to policy-making and guidance for consistent information activity within an organization and between organizations.

Leadership 5.29%
Marketing Research 2%
Strategic Communication 1.64%
Others 91.07%

Job Description for Public Relations Specialist I

Public Relations Specialist I prepares and disseminates information regarding an organization through newspapers, periodicals, television, radio and social media. Ensures public relations goals and strategies are met. Being a Public Relations Specialist I helps maintain a favorable public image for the organization. May require a bachelor's degree. Additionally, Public Relations Specialist I typically reports to a supervisor or manager. The Public Relations Specialist I works on projects/matters of limited complexity in a support role. Work is closely managed. To be a Public Relations Specialist I typically requires 0-2 years of related experience. (Copyright 2024 Salary.com)... View full job description

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Job Openings for Public Relations Specialist I in Pennsylvania

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Location Avg. Salary Date Updated
Location Stroudsburg, PA Avg. Salary $61,620 Date Updated February 26, 2024
Location Aaronsburg, PA Avg. Salary $58,065 Date Updated February 26, 2024
Location Abbottstown, PA Avg. Salary $58,763 Date Updated February 26, 2024
Location Abington, PA Avg. Salary $63,695 Date Updated February 26, 2024
Location Ackermanville, PA Avg. Salary $64,236 Date Updated February 26, 2024
Location Acme, PA Avg. Salary $56,839 Date Updated February 26, 2024
Location Acosta, PA Avg. Salary $55,309 Date Updated February 26, 2024
Location Adah, PA Avg. Salary $58,805 Date Updated February 26, 2024
Location Adamsburg, PA Avg. Salary $58,925 Date Updated February 26, 2024
Location Adamstown, PA Avg. Salary $59,753 Date Updated February 26, 2024

Career Path for Public Relations Specialist I

A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.

For Public Relations Specialist I, the first career path typically starts with a Community Relations Specialist II position, and then Community Relations Specialist IV.

The second career path typically progresses to Media Relations Manager.

The third career path typically starts with a Public Relations Specialist II position, and then progresses to Public Relations Specialist IV.

Additionally, the fourth career path typically progresses to Trade Relations Manager.

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Public Relations Specialist I Salary in Pennsylvania
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