How much does a Senior Interactive Media Buyer make in the United States?
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The average Senior Interactive Media Buyer salary in the United States is $85,948 as of September 2026. The range for our most popular Senior Interactive Media Buyer positions (listed below) typically falls between $78,281 and $93,615. Keep in mind that salary ranges can vary widely depending on many important factors, including position, education, certifications, additional skills, and the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
| Job Title | Salary | Hourly Rate | Location | Date Updated |
|---|---|---|---|---|
| Senior Media Buyer | $96,297 | $46.30 | United States | September 2026 |
| Interactive Media Specialist | $58,547 | $28.15 | United States | September 2026 |
| Interactive Media Designer | $70,902 | $34.09 | United States | September 2026 |
| Interactive Media Developer | $108,810 | $52.31 | United States | September 2026 |
| Senior Interactive Developer | $106,299 | $51.11 | United States | September 2026 |
| Senior Interactive Designer | $85,341 | $41.03 | United States | September 2026 |
| Assistant Media Buyer | $69,517 | $33.42 | United States | September 2026 |
| Digital Media Buyer | $72,534 | $34.87 | United States | September 2026 |
| Online Media Buyer | $72,605 | $34.91 | United States | September 2026 |
| Associate Media Buyer | $44,299 | $21.30 | United States | September 2026 |
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Responsible for the planning, execution, and optimization of media plans across multiple media channels. Coordinates the client's overall marketing strategy, tactics, message, and objectives. Uses analytics to design innovative strategies to ensure the client's marketing campaigns are accurate, data-driven, and reach the target audience. Conducts research on new media strategies, platforms, and channels to utilize for future campaigns and ongoing campaign evolvement. Requires a bachelor's degree. Typically reports to a manager. Work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. Typically requires 4-7 years of related experience. View Media Planning Analyst III SalaryAlternate Job Titles:Media Buying/Scheduling Specialist III, Media Planner III, Media Planning & Strategy Associate III, Marketing Media Buying Specialist III
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Purchases materials, supplies and services at the most favorable terms for the organization. Qualifies vendors, evaluates bids, and negotiates prices and terms for purchased goods and services. Tracks purchases, monitors vendor quality, and maintains a current database of vendor information. May require a bachelor's degree or its equivalent. Typically reports to a supervisor or manager. Gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. Typically requires 2 to 4 years of related experience. View Buyer II SalaryAlternate Job Titles:Intermediate Buyer, Purchasing Generalist II
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Selects, sources, and purchases merchandise that aligns with a company's brand, sales goals, and customer preferences. Analyzes market trends, sales data, and competitor activity to determine which items will drive profitability. Negotiates pricing, manages vendor relationships, and ensures timely delivery of merchandise. Collaborates with planning, marketing, and inventory teams to optimize product assortments and maintain stock levels. Typically requires a bachelor's degree. Typically reports to a manager. Work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. Typically requires 4-7 years of related experience. View Merchandise Buyer III SalaryAlternate Job Titles:Retail Buyer III