How much does a Product/Brand Marketing Manager make in Arizona? The average Product/Brand Marketing Manager salary in Arizona is $137,172 as of April 24, 2024, but the range typically falls between $121,134 and $153,465. Salary ranges can vary widely depending on the city and many other important factors, including education, certifications, additional skills, the number of years you have spent in your profession.
Percentile | Salary | Location | Last Updated |
10th Percentile Product/Brand Marketing Manager Salary | $106,532 | AZ | April 24, 2024 |
25th Percentile Product/Brand Marketing Manager Salary | $121,134 | AZ | April 24, 2024 |
50th Percentile Product/Brand Marketing Manager Salary | $137,172 | AZ | April 24, 2024 |
75th Percentile Product/Brand Marketing Manager Salary | $153,465 | AZ | April 24, 2024 |
90th Percentile Product/Brand Marketing Manager Salary | $168,299 | AZ | April 24, 2024 |
Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.
Initiative: Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
New Product Development: In business and engineering, new product development (NPD) covers the complete process of bringing a new product to market. A central aspect of NPD is product design, along with various business considerations. New product development is described broadly as the transformation of a market opportunity into a product available for sale. The product can be tangible (something physical which one can touch) or intangible (like a service, experience, or belief), though sometimes services and other processes are distinguished from "products." NPD requires an understanding of customer needs and wants, the competitive environment, and the nature of the market. Cost, time and quality are the main variables that drive customer needs. Aiming at these three variables, innovative companies develop continuous practices and strategies to better satisfy customer requirements and to increase their own market share by a regular development of new products. There are many uncertainties and challenges which companies must face throughout the process. The use of best practices and the elimination of barriers to communication are the main concerns for the management of the NPD .[citation needed]
Marketing Communications: Marketing communications (MC, marcom(s), marcomm(s)) uses different marketing channels and tools in combination: Marketing communication channels focus on any way a business communicates a message to its desired market, or the market in general. A marketing communication tool can be anything from: advertising, personal selling, direct marketing, sponsorship, communication, and promotion to public relations. MC are made up of the marketing mix which is made up of 4P's: Price, Promotion, Place and Product, for a business selling goods, and made up of 7P's: Price, Promotion, Place, Product, People, Physical evidence and Process, for a service based business.
Product/Brand Marketing Manager manages, develops, and implements marketing activities to maximize sales of an assigned brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops marketing strategies for a brand. Being a Product/Brand Marketing Manager reviews marketing metrics to determine the effectiveness and value of marketing strategies or campaigns. Leads the development, curation, and deployment of marketing content and identifies appropriate sales channels. Additionally, Product/Brand Marketing Manager translates marketing initiatives into specific projects and actionable plans. Works with management and team leaders to identify and implement appropriate sales strategies or improve direction for current campaigns. Ensures product and brand initiatives are consistent and support the organization's public image. Requires a bachelor's degree. Typically reports to a director. The Product/Brand Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. To be a Product/Brand Marketing Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)... View full job description
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Location | Avg. Salary | Date Updated |
---|---|---|
Location Aguila, AZ | Avg. Salary $137,735 | Date Updated April 24, 2024 |
Location Ajo, AZ | Avg. Salary $135,905 | Date Updated April 24, 2024 |
Location Alpine, AZ | Avg. Salary $134,355 | Date Updated April 24, 2024 |
Location Amado, AZ | Avg. Salary $132,243 | Date Updated April 24, 2024 |
Location Apache Junction, AZ | Avg. Salary $138,440 | Date Updated April 24, 2024 |
Location Arivaca, AZ | Avg. Salary $132,243 | Date Updated April 24, 2024 |
Location Arizona City, AZ | Avg. Salary $137,735 | Date Updated April 24, 2024 |
Location Arlington, AZ | Avg. Salary $137,735 | Date Updated April 24, 2024 |
Location Ash Fork, AZ | Avg. Salary $133,088 | Date Updated April 24, 2024 |
Location Avondale, AZ | Avg. Salary $138,721 | Date Updated April 24, 2024 |
A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.
For Product/Brand Marketing Manager, the first career path typically starts with a Category Manager position, and then Top Category Management Executive.
The second career path typically progresses to Managed Care Marketing Manager.
The third career path typically progresses to Media Product Development Manager.
Additionally, the fourth career path typically starts with a Product/Brand Marketing Senior Manager position, and then progresses to Product/Brand Marketing Director.
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Jobs with different levels of education may pay very differently. Check the Product/Brand Marketing Manager salary of your education level.
Product/Brand Marketing Manager salary varies from country to country. There are several factors that mainly impact the Product/Brand Marketing Manager salary, including cost of living, economic conditions, market rates and legal differences. Click below to Product/Brand Marketing Manager salary of the other country.
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Skills associated with Product/Brand Marketing Manager: Operational Policy Development, Marketing Management, Brand Management, Market Research ...More
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