How much does a B2B Marketing Manager make in the United States?
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The average B2B Marketing Manager salary in the United States is $94,447 as of May 01, 2026. The range for our most popular B2B Marketing Manager positions (listed below) typically falls between $80,339 and $108,555. Keep in mind that salary ranges can vary widely depending on many important factors, including position, education, certifications, additional skills, and the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
B2B Marketing Manager's Annual Base Salary
| Job Title | Salary | Hourly Rate | Location | Date Updated |
| Marketing Manager B2B | $125,603 | $60.39 | United States | May 01, 2026 |
| B2b Manager | $56,831 | $27.32 | United States | May 01, 2026 |
| B2B ACCOUNT MANAGER | $101,165 | $48.64 | United States | May 01, 2026 |
| B2B Ecommerce Manager | $132,077 | $63.50 | United States | May 01, 2026 |
| B2B Sales Manager | $129,428 | $62.23 | United States | May 01, 2026 |
| B2B Channel Sales Representative I | $70,600 | $33.94 | United States | May 01, 2026 |
| B2B Channel Sales Representative III | $112,300 | $53.99 | United States | May 01, 2026 |
| B2B Channel Sales Representative II | $88,200 | $42.40 | United States | May 01, 2026 |
| B2B Channel Sales Representative IV | $141,300 | $67.93 | United States | May 01, 2026 |
| Marketing Manager | $128,853 | $61.95 | United States | May 01, 2026 |
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The B2B Channel Sales Representative I represents the company in all activities associated with reseller/channel support. Responsible for selling company products and services through resellers/channels in assigned territory. Being a B2B Channel Sales Representative I typically reports to a supervisor or manager. Requires a minimum of an associate's degree or its equivalent. Working as a B2B Channel Sales Representative I typically requires 0-2 years of related experience. Works on projects/matters of limited complexity in a support role. Work is closely managed. View B2B Channel Sales Representative I SalaryAlternate Job Titles:Business Channel Sales Representative, Entry, Channel Sales Specialist I, Entry Channel Sales Representative
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The B2B Channel Sales Representative III represents the company in all activities associated with reseller/channel support. Responsible for selling company products and services through resellers/channels in assigned territory. Being a B2B Channel Sales Representative III typically reports to a manager or head of a unit/department. Requires a minimum of an associate's degree or its equivalent. Working as a B2B Channel Sales Representative III typically requires 4 to 7 years of related experience. Contributes to moderately complex aspects of a project. Work is generally independent and collaborative in nature. View B2B Channel Sales Representative III SalaryAlternate Job Titles:Business Channel Sales Representative, Senior, Channel Sales Specialist III, Senior Channel Sales Representative
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The B2B Channel Sales Representative II represents the company in all activities associated with reseller/channel support. Responsible for selling company products and services through resellers/channels in assigned territory. Being a B2B Channel Sales Representative II typically reports to a supervisor or manager. Requires a minimum of an associate's degree or its equivalent. Working as a B2B Channel Sales Representative II typically requires 2 to 4 years of related experience. Gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. View B2B Channel Sales Representative II SalaryAlternate Job Titles:Business Channel Sales Representative, Experienced, Channel Sales Specialist II, Intermediate Channel Sales Representative
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The B2B Channel Sales Representative IV represents the company in all activities associated with reseller/channel support. Responsible for selling company products and services through resellers/channels in assigned territory. Being a B2B Channel Sales Representative IV typically reports to a manager or head of a unit/department. Requires a minimum of an associate's degree or its equivalent or in a related area. Working as a B2B Channel Sales Representative IV typically requires 7+ years of related experience. A specialist on complex technical and business matters. Work is highly independent. May assume a team lead role for the work group. View B2B Channel Sales Representative IV SalaryAlternate Job Titles:Business Channel Sales Representative, Specialist, Channel Sales Specialist IV, Specialist Channel Sales Representative
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Marketing Manager manages an organization's marketing objectives, strategies, programs, and policies. Translates and communicates the marketing vision into specific projects, action plans, and tactics. Being a Marketing Manager assists with planning and developing marketing materials, campaigns, and promotions and manages schedules and expenditures. Oversees critical marketing functions to ensure information and support for programs. Additionally, Marketing Manager establishes data sources and analytical processes to track and evaluate marketing strategies and initiatives. Monitors customer metrics, competitor strategies, and industry trends and enables responsive marketing activities in response to changes. Develops and builds effective marketing teams and scalable processes to execute short-term and long-term marketing plans. May manage vendor selection, contracts, and budgets when outsourcing projects or responsibilities. Requires a bachelor's degree. Typically reports to a director. The Marketing Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for perso View Marketing Manager SalaryAlternate Job Titles:Marketing Operations ManagerCategory : Marketing