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How much does a Consumer Insights Manager make in Salinas, CA? The average Consumer Insights Manager salary in Salinas, CA is $148,600 as of March 26, 2024, but the range typically falls between $133,600 and $165,400. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.

Consumer Insights Manager Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Consumer Insights Manager Salary $119,943 Salinas,CA March 26, 2024
25th Percentile Consumer Insights Manager Salary $133,600 Salinas,CA March 26, 2024
50th Percentile Consumer Insights Manager Salary $148,600 Salinas,CA March 26, 2024
75th Percentile Consumer Insights Manager Salary $165,400 Salinas,CA March 26, 2024
90th Percentile Consumer Insights Manager Salary $180,696 Salinas,CA March 26, 2024
25% $133,600 10% $119,943 90% $180,696 75% $165,400 $148,600 50%(Median) Didn’t find job title? Click
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Job Description

The Consumer Insights Manager synthesizes the results of the projects into a deep understanding of customers and the market, and uses that knowledge to support product development, category management, and marketing initiatives. Manages customer/consumer insight development, market research projects, and data analysis. Being a Consumer Insights Manager requires a bachelor's degree. Utilizes various methods including focus groups, surveys, competitor and industry research, to produce useful customer insight data and make recommendations to stakeholders. In addition, Consumer Insights Manager typically reports to a director. The Consumer Insights Manager manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Working as a Consumer Insights Manager typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. (Copyright 2024 Salary.com)

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133600
165400
148600

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Includes base and annual incentives

 
 
 
142700
188800
163800
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Consumer Insights Manager in Salinas, CA. The base salary for Consumer Insights Manager ranges from $133,600 to $165,400 with the average base salary of $148,600. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $142,700 to $188,800 with the average total cash compensation of $163,800.
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133600
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About Salinas, California    According to the United States Census Bureau, the city has a total area of 23.2 square miles (60 km2), 99.84% of it land and 0.16% of it water. Prior ....More

Salinas, California  area prices were up 2.5% from a year ago    View the Cost of Living in Salinas, California

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