Director of Advertising and Brand Salary in Georgia

The Director of Advertising and Brand develops budget and projections for advertising. Plans and directs the organization's advertising strategy from a business, sales, and technical perspective. Being a Director of Advertising and Brand leads the development of sales materials including media kits. Oversees discussions and sales with sponsors and agencies and negotiates agreements with outside sales representatives. In addition, Director of Advertising and Brand requires a bachelor's degree. Typically reports to top management. The Director of Advertising and Brand manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. Working as a Director of Advertising and Brand typically requires 5+ years of managerial experience. (Copyright 2024 Salary.com)

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