Market Research/Intelligence /Insights Director Salary in Iowa

The Market Research/Intelligence /Insights Director directs and oversees an organization's marketing policies, objectives, and initiatives. Responsible for the market research department. Being a Market Research/Intelligence /Insights Director analyzes existing goals and programs and recommends improvements. Manages a team to review changes to the marketplace and industry and adjusts marketing plan accordingly. In addition, Market Research/Intelligence /Insights Director requires a bachelor's degree in area of specialty. Typically reports to top management. The Market Research/Intelligence /Insights Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. Working as a Market Research/Intelligence /Insights Director typically requires 5+ years of managerial experience. (Copyright 2024 Salary.com)

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