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Admission & Marketing Director Salary in the United States

How much does an Admission & Marketing Director make in the United States? As of September 01, 2026, the average salary for an Admission & Marketing Director in the United States is $110,219 per year, which breaks down to an hourly rate of $53.

However, an Admission & Marketing Director's salary can vary significantly. Here's a look at the typical salary range:

  • Top Earners (90th percentile): $159,446
  • Majority Range (25th-75th percentile): $95,810 to $135,986
  • Entry-Level (10th percentile): $82,692
Salary Factors Salary-Boosting Skills Salary by Experience Related Job Salaries Top Paying Cities Explore Related Jobs

Check out Admission & Marketing Director Job Openings in the United States

Key Factors That Influence Admission & Marketing Director Salaries

An Admission & Marketing Director's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location, education and company size can directly affect your earning potential.

How Experience Level Affects Admission & Marketing Director Salaries?

Experience is a primary driver of an Admission & Marketing Director's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $54,520
  • Early Career (1-2 years): $65,339
  • Mid-Level (2-4 years): $75,516
  • Senior-Level (5-8 years): $104,851
  • Expert (over 8 years): $143,124
Job RoleYears of ExperienceAverage Salary
Admissions Evaluator less than 1 year $54,520
Admissions Manager 1-2 years $65,339
Admissions Senior Manager 2-4 years $75,516
Admission & Marketing Director 5-8 years $104,851
Chief Enrollment Management Officer over 8 years $143,124

How Do Admission & Marketing Director Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Admission & Marketing Directors. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $122,034.
  • California: $121,572.
  • Massachusetts: $119,951.

Top Paying Cities for Admission & Marketing Director

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • San Jose: $139,019
  • San Francisco: $137,497
  • Oakland: $134,599

Admission & Marketing Director Salary by Industry: Top Paying Sectors

For Admission & Marketing Director roles, the industry you choose can impact your earning potential by as much as 0% (the gap between the highest and lowest paying industries). Data shows that the highest-paying industry, Edu., Gov't. & Nonprofit, offers compensation 10% above the average. Conversely, Admission & Marketing Director positions in Edu., Gov't. & Nonprofit typically offer lower base pay, as this sector often view Admission & Marketing Director as a support function rather than a direct revenue driver.

The top paying industry for an Admission & Marketing Director

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Edu., Gov't. & Nonprofit $121,241 $58.0 10%

How Education impacts an Admission & Marketing Director's Salary?

Your level of education can impact your salary potential. While many Admission & Marketing Director professionals enter the field with a Master's degree, higher education can lead to more specialized and higher-paying roles.

According to our 100% employer-reported salary data, the median salary for an Admission & Marketing Director with a Master's is between $105,779 and $120,627.

Admission & Marketing Director Salaries by Degree Level

Typical Education for Admission & Marketing Director
Degree Level % of user with this level of education
No Degree 4.5%
High School 23.6%
Associate's Degree 4.5%
Bachelor's Degree 23.6%
Master's Degree or MBA 64%
JD, MD, PhD or Equivalent 7.9%
View as Graph

Admission & Marketing Director Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how an Admission & Marketing Director's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

  • Hourly
  • Monthly
  • Weekly
  • Yearly
  • Table View
Last Updated on September 01, 2026
$95,810
Average $110,219/year
$135,986
$7,984
Average $9,185/month
$11,332
$1,843
Average $2,120/week
$2,615
$46
Average $53/hour
$65
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $135,986 $11,332 $2,615 $65
Average $110,219 $9,185 $2,120 $53
25th Percentile $95,810 $7,984 $1,843 $46

Most common benefits for Admission & Marketing Director

  • Social Security
  • 401 (k)
  • Disability
  • Healthcare
  • Pension
  • Time Off (days)

Common company salaries for Admission & Marketing Director

Here are companies hiring for Admission & Marketing Director and their salaries, click below for more details.

Find Your Next Admission & Marketing Director Job

Ready to take the next step in your career? Browse thousands of current Admission & Marketing Director job openings on our job board. Use the search bar below to find your perfect match.

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FAQ about Admission & Marketing Director

1. What industry pays the highest salary for Admission & Marketing Director?

The Edu., Gov't. & Nonprofit industry offers the highest average compensation for Admission & Marketing Director roles, with salaries approximately 10% above the market median.

Where Does Our Salary Data Come From?

Salary.com provides salary estimates, histograms, trends, and comparisons using data from employer job postings and third-party sources.

We offer detailed salary information across multiple percentiles for your reference. (Click here to learn Why the Salary Midpoint Formula Is Crucial for Achieving Pay Equity.)

With the most extensive online, real-time compensation data available, Salary.com helps you pinpoint your exact pay target.

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