E-commerce Marketing Director Salary in Massachusetts

How much does an E-commerce Marketing Director make in Massachusetts? The average E-commerce Marketing Director salary in Massachusetts is $195,400 as of January 26, 2023, but the range typically falls between $171,076 and $222,684. Salary ranges can vary widely depending on the city and many other important factors, including education, certifications, additional skills, the number of years you have spent in your profession. View the Cost of Living in Massachusetts

About Massachusetts    Massachusetts is the 7th-smallest state in the United States. It is located in the New England region of the northeastern United States and has an are....More

Job Description

Develops marketing plans and directs the implementation of the e-commerce vision and strategy for achieving corporate sales and conversion goals. Oversees digital marketing efforts geared to grow business, increase customer engagement, promote products, and optimize the online experience. Utilizes messaging, best sellers, promotions, discounts, user reviews, and email campaigns to attract and retain customers. Deploys SEO tools and methods to ensure e-commerce website is optimized for searching and performance responsiveness as well as delivering visual appeal and compelling content. Tracks and measures program effectiveness to drive improvement or develop new offerings. Requires a bachelor's degree. Typically reports to senior management. Manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2023 Salary.com)

Select a city to view specific salary and bonus information for E-commerce Marketing Director

Loading results...
Location Avg. Salary Date Updated
Location Abington, MA Avg. Salary $198,490 Date Updated January 26, 2023
Location Accord, MA Avg. Salary $198,490 Date Updated January 26, 2023
Location Acton, MA Avg. Salary $198,169 Date Updated January 26, 2023
Location Acushnet, MA Avg. Salary $193,401 Date Updated January 26, 2023
Location Adams, MA Avg. Salary $185,379 Date Updated January 26, 2023
Location Agawam, MA Avg. Salary $189,902 Date Updated January 26, 2023
Location Allston, MA Avg. Salary $204,798 Date Updated January 26, 2023
Location Amesbury, MA Avg. Salary $190,329 Date Updated January 26, 2023
Location Amherst, MA Avg. Salary $189,356 Date Updated January 26, 2023
Location Andover, MA Avg. Salary $194,128 Date Updated January 26, 2023

Career Path for this job

  1. Down a level:

    E-commerce Marketing Senior Manager


    Bachelor's Degree

  2. This Job:

    E-commerce Marketing Director


    Bachelor's Degree

Salary for

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

  • Detailed skills and competency reports for specific positions
  • Job and employee pricing reports
  • Compensation data tools, salary structures, surveys and benchmarks.
Learn about CompAnalyst
Job Openings for E-commerce Marketing Director in