How much does a Programmatic Strategist make in the United States?
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The average Programmatic Strategist salary in the United States is $91,478 as of April 24, 2024. The range for our most popular Programmatic Strategist positions (listed below) typically falls between $79,885 and $103,071. Keep in mind that salary ranges can vary widely depending on many important factors, including position, education, certifications, additional skills, and the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.
Programmatic Strategist's Annual Base Salary
| Job Title | Salary | Hourly Rate | Location | Date Updated |
| Programmatic Manager | $151,551 | $72.86 | United States | April 24, 2024 |
| Programmatic Trader | $71,609 | $34.43 | United States | April 24, 2024 |
| Programmatic Advertising | $112,747 | $54.21 | United States | April 24, 2024 |
| Programmatic Associate | $184,069 | $88.49 | United States | April 24, 2024 |
| Programmatic Buyer | $71,252 | $34.26 | United States | April 24, 2024 |
| Programmatic Coordinator | $66,123 | $31.79 | United States | April 24, 2024 |
| Programmatic Specialist | $126,860 | $60.99 | United States | April 24, 2024 |
| Programmatic Analyst | $99,264 | $47.72 | United States | April 24, 2024 |
| Head of Programmatic | $86,570 | $41.62 | United States | April 24, 2024 |
| Programmatic Media Manager | $112,053 | $53.87 | United States | April 24, 2024 |
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Programmatic advertising is a digital marketing strategy that involves using automated technology to buy and place ads in real time, targeting specific audiences based on their demographics, behavior, and interests. This involves using data and algorithms to optimize ad placements and maximize the effectiveness of advertising campaigns. Programmatic advertising professionals are responsible for managing and optimizing ad campaigns, analyzing data to make informed decisions, and staying up to date with industry trends and best practices to ensure the success of their advertising efforts. They work closely with marketing teams, ad agencies, and technology vendors to execute and monitor programmatic advertising campaigns across various digital platforms. View Programmatic Advertising Salary