How much does a Social Media Director make in Virginia? The average Social Media Director salary in Virginia is $180,510 as of February 26, 2024, but the range typically falls between $162,720 and $197,010. Salary ranges can vary widely depending on the city and many other important factors, including education, certifications, additional skills, the number of years you have spent in your profession.

Social Media Director Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Social Media Director Salary $146,523 VA February 26, 2024
25th Percentile Social Media Director Salary $162,720 VA February 26, 2024
50th Percentile Social Media Director Salary $180,510 VA February 26, 2024
75th Percentile Social Media Director Salary $197,010 VA February 26, 2024
90th Percentile Social Media Director Salary $212,032 VA February 26, 2024
25% $162,720 10% $146,523 90% $212,032 75% $197,010 $180,510 50%(Median) Didn’t find job title? Click
Change Search Criteria

Job Description

The Social Media Director develops social media best practices and guidelines. Leads the development and implementation of the organization's social media strategies and campaigns. Being a Social Media Director utilizes data analytics tools and platforms to gather insights, measure campaign performance, and make data-driven decisions to optimize social media strategies. Oversees the planning, implementation, and analysis of social marketing campaigns, and ensures campaigns are aligned with established guidelines and objectives. In addition, Social Media Director prepares regular reports and presentations for senior leadership. Identifies new trends and opportunities in top social platforms and builds strategies to engage with emerging platforms. Requires a bachelor's degree. Typically reports to senior management. The Social Media Director manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Working as a Social Media Director typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. (Copyright 2024 Salary.com)

Employers: Job Description Management Tool

Job Openings for Social Media Director in Virginia

Career Path for this job

  1. Down a level:

    Social Media Content and Marketing Strategy Senior Manager


    Bachelor's Degree

  2. This Job:

    Social Media Director


    Bachelor's Degree

Not the job you're looking for? Search more salaries here:

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

  • Detailed skills and competency reports for specific positions
  • Job and employee pricing reports
  • Compensation data tools, salary structures, surveys and benchmarks.
Learn about CompAnalyst

Select a city to view specific salary and bonus information for Social Media Director

Loading results...
Location Avg. Salary Date Updated
Location Annandale, VA Avg. Salary $202,154 Date Updated February 26, 2024
Location Virginia State University, VA Avg. Salary $180,871 Date Updated February 26, 2024
Location Abingdon, VA Avg. Salary $157,372 Date Updated February 26, 2024
Location Accomac, VA Avg. Salary $171,682 Date Updated February 26, 2024
Location Achilles, VA Avg. Salary $171,573 Date Updated February 26, 2024
Location Afton, VA Avg. Salary $165,471 Date Updated February 26, 2024
Location Alberta, VA Avg. Salary $179,781 Date Updated February 26, 2024
Location Aldie, VA Avg. Salary $201,246 Date Updated February 26, 2024
Location Alexandria, VA Avg. Salary $202,154 Date Updated February 26, 2024
Location Altavista, VA Avg. Salary $166,023 Date Updated February 26, 2024
lower level job