How much does a Market Research Analyst II make in Reading, PA? The average Market Research Analyst II salary in Reading, PA is $78,537 as of April 24, 2024, but the range typically falls between $69,922 and $88,141. Salary ranges can vary widely depending on many important factors, including education, certifications, additional skills, the number of years you have spent in your profession. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target. 

Market Research Analyst II Salaries by Percentile
Percentile Salary Location Last Updated
10th Percentile Market Research Analyst II Salary $62,078 Reading,PA April 24, 2024
25th Percentile Market Research Analyst II Salary $69,922 Reading,PA April 24, 2024
50th Percentile Market Research Analyst II Salary $78,537 Reading,PA April 24, 2024
75th Percentile Market Research Analyst II Salary $88,141 Reading,PA April 24, 2024
90th Percentile Market Research Analyst II Salary $96,885 Reading,PA April 24, 2024
25% $69,922 10% $62,078 90% $96,885 75% $88,141 $78,537 50%(Median) Didn’t find job title? Click
Change Search Criteria

What skills does a Market Research Analyst II need?

Each competency has five to ten behavioral assertions that can be observed, each with a corresponding performance level (from one to five) that is required for a particular job.

1.

Analysis: Analysis is the process of considering something carefully or using statistical methods in order to understand it or explain it.

2.

Clinical Trial: Clinical trials are prospective biomedical or behavioral research studies on human participants designed to answer specific questions about biomedical or behavioral interventions, including new treatments.

3.

Qualitative Research: Collecting and analyzing non-numerical data to understand the behavior and perception of customers and identify opportunities for new product development.

Analysis 10.05%
Clinical Trial 1.93%
Qualitative Research 1.16%
Others 86.86%

Job Description for Market Research Analyst II

Market Research Analyst II collects and analyzes data to evaluate existing and potential product/service markets. Identifies and monitors competitors and researches market conditions or changes in the industry that may affect sales. Being a Market Research Analyst II typically requires a bachelor's degree. Typically reports to a manager. The Market Research Analyst II gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. To be a Market Research Analyst II typically requires 2 to 4 years of related experience. (Copyright 2024 Salary.com)... View full job description

Employers: Job Description Management Tool

See user submitted job responsibilities for Market Research Analyst II.

Salary.com job board provides millions of Market Research Analyst II information for you to search for. Click on search button below to see Market Research Analyst II job openings or enter a new job title here.

Job Openings for Market Research Analyst II in Reading, PA
  • We are looking for a methodical Market Research Analyst to survey customer preferences and statistical data in order to support customers during their deci...
    - 2 Days Ago
  • We are looking for an individual to join our US Market Access Content Client Delivery team. This position reports to the Director, Product Operations. The ...
    - 2 Days Ago
  • We are seeking a highly skilled and experienced Senior Business Analyst to join our team in Wayne, PA. As a Business Analyst, you will cover additional cap...
    - 5 Days Ago
  • Our work matters. We help people get the medicine they need to feel better and live well. We do not lose sight of that. It fuels our passion and drives eve...
    - 4 Days Ago
  • We are seeking a motivated and detail-oriented Senior Market Research Analyst to join our team and help us gather crucial market insights. If you have a pa...
    - 5 Days Ago

Career Path for Market Research Analyst II

A career path is a sequence of jobs that leads to your short- and long-term career goals. Some follow a linear career path within one field, while others change fields periodically to achieve career or personal goals.

For Market Research Analyst II, the first career path typically starts with a Market Research Analyst III position, and then progresses to Market Research Analyst IV.

Additionally, the second career path typically progresses to Customer Segment Manager.

Those that have already made the climb...
Angela Hsu, Chief Marketing Officer
Beyond, Inc. operates as an online retailer of furniture and home furnishings products in the United States and Canada. The company offers furniture, bedding and bath, patio and outdoor, area rugs, tabletop and cookware, decor, storage and organization, small appliances, home improvement, and other products under the B... More
Fiscal Year Ended in 2022
Not the job you're looking for? Search more salaries here:
See if your skills match up? Check skills for Market Research Analyst II

Are you an HR manager or compensation specialist?

Salary.com's CompAnalyst platform offers:

  • Detailed skills and competency reports for specific positions
  • Job and employee pricing reports
  • Compensation data tools, salary structures, surveys and benchmarks.
Learn about CompAnalyst

Market Research Analyst II salary varies from city to city. Compared with national average salary of Market Research Analyst II, the highest Market Research Analyst II salary is in San Francisco, CA, where the Market Research Analyst II salary is 25.0% above. The lowest Market Research Analyst II salary is in Miami, FL, where the Market Research Analyst II salary is 3.5% lower than national average salary.

City, State Compared to national average
City, State San Francisco, CA Compared to national average
+ 25.0%
City, State Washington, DC Compared to national average
+ 11.3%
City, State Miami, FL Compared to national average
-3.5%
City, State Chicago, IL Compared to national average
+ 4.9%
City, State Boston, MA Compared to national average
+ 12.1%
City, State New York, NY Compared to national average
+ 16.8%
City, State Dallas, TX Compared to national average
-1.3%

Take just three simple steps below to generate your own personalized salary report

Step 1 of 3

Understand the total compensation opportunity for a Market Research Analyst II, base salary plus other pay elements

Average Base Salary

Core compensation

 
 
 
69922
88141
78537

Average Total Cash Compensation

Includes base and annual incentives

 
 
 
71940
92109
81148
These charts show the average base salary (core compensation), as well as the average total cash compensation for the job of Market Research Analyst II in Reading, PA. The base salary for Market Research Analyst II ranges from $69,922 to $88,141 with the average base salary of $78,537. The total cash compensation, which includes base, and annual incentives, can vary anywhere from $71,940 to $92,109 with the average total cash compensation of $81,148.
Step 2 of 3

Discover how your pay is adjusted for skills, experience, and other factors

How much should you be paid?

For a real-time salary target, tell us more about your role in the four categories below.

69922
88141

 

Step 3 of 3

How much should you be paid?

About Reading, Pennsylvania    Reading (/ˈrɛdɪŋ/ RED-ing; Pennsylvania German: Reddin) is a city in and the county seat of Berks County, Pennsylvania, United States. With a populati....More

Reading, Pennsylvania  area prices were up 1.5% from a year ago    View the Cost of Living in Reading, Pennsylvania

Market Research Analyst II Salary in popular cities: PhiladelphiaPittsburghAllentown

Skills associated with Market Research Analyst II: Market Analysis, Customer Relationship Management (CRM) software, Market Research, Competitor Analysis ...More

Recently searched related titles: Corporate Marketing Analyst, Entry Level Actuarial Analyst, Industry Analyst

Jobs with a similar salary range to Market Research Analyst II : Consumer Research Analyst, Paid Search Analyst, Senior Product Researcher, Market Intelligence Analyst, Market Research Analyst

Salary estimation for Market Research Analyst II at companies like : Ray Elementary School, Integrated Health Services of Atlanta at Shoreham, Chapter American Petroleum Institute Division Of Production

Jobs with a similar salary range to Market Research Analyst II : Market Analyst, Chief General Manager, Market Insight Analyst