What is the average Account Manager salary for Santa Cruz, CA?
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As of June 01, 2026, the average Account Manager salary in Santa Cruz, CA is $149,386. The chart below represents localized salaries for some of our most popular Account Manager job titles in Santa Cruz, CA. Salaries can vary greatly depending on numerous factors, including position, location, years of experience, and level of education. Salary.com’s team of Certified Compensation Professionals analyzed survey data collected from thousands of HR departments at companies of all sizes and industries to compile a range of salaries for various Account Manager job titles in Santa Cruz, CA. Apply your personal criteria to one of the job titles below to get your personalized salary estimate.
Account Manager Salaries in Santa Cruz, CA
| Job Title | Salary | Hourly Rate | Location | Date Updated |
| Account Manager I | $76,690 | $36.87 | Santa Cruz, CA | June 01, 2026 |
| Account Manager II | $95,828 | $46.07 | Santa Cruz, CA | June 01, 2026 |
| Account Manager III | $126,047 | $60.60 | Santa Cruz, CA | June 01, 2026 |
| Account Manager IV | $160,184 | $77.01 | Santa Cruz, CA | June 01, 2026 |
| Account Manager V | $192,569 | $92.58 | Santa Cruz, CA | June 01, 2026 |
| Account Management Manager | $161,857 | $77.82 | Santa Cruz, CA | June 01, 2026 |
| Account Management Manager, Sr. | $203,479 | $97.83 | Santa Cruz, CA | June 01, 2026 |
| Account Executive - Advertising | $106,660 | $51.28 | Santa Cruz, CA | June 01, 2026 |
| Account Executive, Sr. - Advertising | $131,269 | $63.11 | Santa Cruz, CA | June 01, 2026 |
| Account Management Supervisor | $133,154 | $64.02 | Santa Cruz, CA | June 01, 2026 |
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Develops relationships with smaller to mid-sized clients to increase revenue. Pursues relationships with potential new accounts and identifies business opportunities to upsell services/products to current and new businesses. Drives retention and growth among customers by understanding their business needs and helping them succeed. Has detailed knowledge of products and services offered and ensures that products and services consistently meet client needs. Maintains a cadence of communicating with customers to ensure client satisfaction and promote ongoing contract renewal. Advises internal teams on product and service improvements/suggestions based on client feedback. Provides sales quotes and responds to requests for proposals. May support higher-level account managers working with larger accounts. Typically requires a bachelor's degree. Typically reports to a manager. Work is closely managed. Works on projects/matters of limited complexity in a support role. Typically requires 0-2 years of related experience. Account Manager I Salaries in Santa Cruz, CAAlternate Job Titles:Account Relationship Representative I, Account Representative, Client Relationship Representative I, Account Manager ICategory : Customer Services
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Develops relationships with mid-sized clients to increase revenue. Pursues relationships with potential new accounts and identifies business opportunities to upsell services/products to current and new businesses. Drives retention and growth among customers by understanding their business needs and helping them succeed. Has detailed knowledge of products and services offered and ensures that products and services consistently meet client needs. Maintains a cadence of communicating with customers to ensure client satisfaction and promote ongoing contract renewal. Advises internal teams on product and service improvements/suggestions based on client feedback. Provides sales quotes and responds to requests for proposals. Typically requires a bachelor's degree. Typically reports to a manager. Occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. Typically requires 2-4 years of related experience. Account Manager II Salaries in Santa Cruz, CAAlternate Job Titles:Account Relationship Representative II, Account Representative, Sr., Client Relationship Representative II, Account Manager II
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Develops relationships with major clients to increase revenue. Pursues relationships with potential new accounts and identifies business opportunities to upsell services/products to current and new businesses. Drives retention and growth among customers by understanding their business needs and helping them succeed. Has detailed knowledge of products and services offered and ensures that products and services consistently meet client needs. Maintains a cadence of communicating with customers to ensure client satisfaction and promote ongoing contract renewal. Advises internal teams on product and service improvements/suggestions based on client feedback. Provides sales quotes and responds to requests for proposals. Typically requires a bachelor's degree. Typically reports to a manager. Work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. Typically requires 4-7 years of related experience. Account Manager III Salaries in Santa Cruz, CAAlternate Job Titles:Account Executive, Account Relationship Executive, Client Relationship Representative III, Account Manager III
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Develops relationships with larger and more complex clients to increase revenue. Pursues relationships with potential new accounts and identifies business opportunities to upsell services/products to current and new businesses. Drives retention and growth among customers by understanding their business needs and helping them succeed. Has detailed knowledge of products and services offered and ensures that products and services consistently meet client needs. Maintains a cadence of communicating with customers to ensure client satisfaction and promote ongoing contract renewal. Advises internal teams on product and service improvements/suggestions based on client feedback. Provides sales quotes and responds to requests for proposals. Typically requires a bachelor's degree. Typically reports to a manager. Work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. Typically requires 7+ years of related experience. Account Manager IV Salaries in Santa Cruz, CAAlternate Job Titles:Account Executive, Sr., Account Relationship Senior Executive, Client Relationship Representative IV, Account Manager IV
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Develops relationships with the largest and most complex clients to increase revenue. Typically works with national accounts and other strategically important clients. Pursues relationships with potential new accounts and identifies business opportunities to upsell services/products to current and new businesses. Drives retention and growth among the most valuable customers by understanding their business needs and helping them succeed. Has detailed knowledge of products and services offered and ensures that products and services consistently meet client needs. Maintains a cadence of communicating with customers to ensure client satisfaction and promote ongoing contract renewal. Advises internal teams on product and service improvements/suggestions based on client feedback. Provides sales quotes and responds to requests for proposals. Typically requires a bachelor's degree. Typically reports to a manager. Works autonomously. Goals are generally communicated in "solution" or project goal terms. May provide a leadership role for the work group through knowledge in the area of specialization. Works on advanced, complex technical projects or business issues requiring state of the art technical or industry knowledge. Typically requires 10+ years of related experience. Account Manager V Salaries in Santa Cruz, CAAlternate Job Titles:Account Executive, Key Accounts, Client Relationship Representative V, Key Account Relationship Manager, National/Strategic Accounts Manager, Account Manager V
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Manages and develops sales plans for a team of account managers. Focuses on the long-term planning and selling of a variety of products, services, and/or solutions across multiple lines of business for a defined group of existing clients. Ensures that account managers meet the ongoing needs of clients and prospects while accomplishing individual revenue goals. May be personally responsible for managing major accounts. May set sales targets or quotas. May make suggestions for product improvements or expanding sales channels. Typically requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Account Management Manager Salaries in Santa Cruz, CAAlternate Job Titles:Account Relationship Manager, Client Relationship Manager, Account Management Manager
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Manages and develops sales plans for a team of account managers. Focuses on the long-term planning and selling of a variety of products, services, and/or solutions across multiple lines of business for a defined group of existing clients. Ensures that account managers meet the ongoing needs of clients and prospects while accomplishing individual revenue goals. May be personally responsible for managing major accounts. Sets sales targets and quotas and makes recommendations for product improvements or expanding sales channels. Typically requires a bachelor's degree. Typically reports to a director. Typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. Account Management Manager, Sr. Salaries in Santa Cruz, CAAlternate Job Titles:Account Relationship Senior Manager, Client Relationship Senior Manager, Account Management Manager, Sr.
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Maintains relationships and favorable contacts with current and potential advertising accounts. Targets potential advertising clients and develops relationships in order to acquire new advertising accounts. May be responsible for selling ad programs in digital formats including banners/buttons, rich media, and interactive ad products. May require a bachelor's degree. Typically reports to a supervisor or manager. Gains exposure to some of the complex tasks within the job function. Occasionally directed in several aspects of the work. Typically requires 2 to 4 years of related experience. Account Executive - Advertising Salaries in Santa Cruz, CAAlternate Job Titles:Advertising Account Executive, Advertising Services Account Executive, Digital Ad Sales Account Manager, Account Executive - Advertising
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Maintains relationships and favorable contacts with current and potential advertising accounts. Targets potential advertising clients and develops relationships in order to acquire new advertising accounts. May be responsible for selling ad programs in digital formats including banners/buttons, rich media, and interactive ad products. May require a bachelor's degree. Typically reports to a manager or head of a unit/department. Contributes to moderately complex aspects of a project. Work is generally independent and collaborative in nature. Typically requires 4 to 7 years of related experience. Account Executive, Sr. - Advertising Salaries in Santa Cruz, CAAlternate Job Titles:Advertising Services Senior Account Executive, Digital Ad Sales Senior Account Manager, Senior Advertising Account Executive, Account Executive, Sr. - Advertising
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Supervises a team of account managers. Focuses on the long-term planning and selling of a variety of products, services, and/or solutions across multiple lines of business for a defined group of existing clients. Ensures that account managers meet the ongoing needs of clients and prospects while accomplishing individual revenue goals. May be personally responsible for managing major accounts. May set sales targets or quotas. May make suggestions for product improvements or expanding sales channels. Typically requires a bachelor's degree. Typically reports to a manager. Supervises a group of primarily para-professional level staffs. May also be a level above a supervisor within high volume administrative/production environments. Makes day-to-day decisions within or for a group/small department. Has some authority for personnel actions. Typically requires 3-5 years experience in the related area as an individual contributor. Thorough knowledge of functional area and department processes. Account Management Supervisor Salaries in Santa Cruz, CAAlternate Job Titles:Account Relationship Supervisor, Client Relationship Supervisor, Account Management Supervisor