What is the average Product Manager salary for Santa Cruz, CA?
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As of March 26, 2024, the average Product Manager salary in Santa Cruz, CA is $165,780. The chart below represents localized salaries for some of our most popular Product Manager job titles in Santa Cruz, CA. Salaries can vary greatly depending on numerous factors, including position, location, years of experience, and level of education. Salary.com’s team of Certified Compensation Professionals analyzed survey data collected from thousands of HR departments at companies of all sizes and industries to compile a range of salaries for various Product Manager job titles in Santa Cruz, CA. Apply your personal criteria to one of the job titles below to get your personalized salary estimate.
Product Manager Salaries in Santa Cruz, CA
| Job Title | Salary | Hourly Rate | Location | Date Updated |
| Product Manager I | $89,112 | $42.84 | Santa Cruz, CA | March 26, 2024 |
| Product Manager V | $202,716 | $97.46 | Santa Cruz, CA | March 26, 2024 |
| Product Manager VI | $232,519 | $111.79 | Santa Cruz, CA | March 26, 2024 |
| Product Manager III | $139,648 | $67.14 | Santa Cruz, CA | March 26, 2024 |
| Product Manager II | $112,155 | $53.92 | Santa Cruz, CA | March 26, 2024 |
| Product Manager IV | $166,323 | $79.96 | Santa Cruz, CA | March 26, 2024 |
| Product Management Manager | $161,723 | $77.75 | Santa Cruz, CA | March 26, 2024 |
| Credit Card Product Manager | $105,065 | $50.51 | Santa Cruz, CA | March 26, 2024 |
| Banking Product Manager | $98,916 | $47.56 | Santa Cruz, CA | March 26, 2024 |
| Product/Brand Marketing Manager | $156,230 | $75.11 | Santa Cruz, CA | March 26, 2024 |
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Guides and manages the lifecycle of new technology products or feature enhancements. Develops product concepts and designs to facilitate market needs and user requirements. Conducts research and develops a good understanding of the customer's needs, new technologies, trends in the market, and competitors. Develops requirements documents, functional specifications, and mock-ups to clearly illustrate product ideas and concepts. Participates in all phases of the product development lifecycle, including analysis, design, testing, and integration of products and introducing products to the market. Requires a bachelor's degree. Typically reports to a manager. Work is closely managed. Works on projects/matters of limited complexity in a support role. Typically requires 0-2 years of related experience. Product Manager I Salaries in Santa Cruz, CA
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Guides and manages the lifecycle of new technology products or feature enhancements. Develops product concepts and designs to facilitate market needs and user requirements. Conducts research and develops a good understanding of the customer's needs, new technologies, trends in the market, and competitors. Develops requirements documents, functional specifications, and mock-ups to clearly illustrate product ideas and concepts. Participates in all phases of the product development lifecycle, including analysis, design, testing, and integration of products and introducing products to the market. Requires a bachelor's degree. Typically reports to a manager. Works autonomously. Goals are generally communicated in "solution" or project goal terms. May provide a leadership role for the work group through knowledge in the area of specialization. Works on advanced, complex technical projects or business issues requiring state of the art technical or industry knowledge. Typically requires 10+ years of related experience. Product Manager V Salaries in Santa Cruz, CA
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Guides and manages the lifecycle of new technology products or feature enhancements. Develops product concepts and designs to facilitate market needs and user requirements. Conducts research and develops a good understanding of the customer's needs, new technologies, trends in the market, and competitors. Develops requirements documents, functional specifications, and mock-ups to clearly illustrate product ideas and concepts. Participates in all phases of the product development lifecycle, including analysis, design, testing, and integration of products and introducing products to the market. Requires a bachelor's degree. Typically reports to a manager. Typically requires 12+ years of related experience. Achievement and depth of knowledge of specialization or field is the main differentiator. Advisory role on complex and challenging projects and initiatives. Recognized for deep technical and industry knowledge and innovative thinking. Provides thought leadership and guidance to a functional area and the organization. Product Manager VI Salaries in Santa Cruz, CA
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Guides and manages the lifecycle of new technology products or feature enhancements. Develops product concepts and designs to facilitate market needs and user requirements. Conducts research and develops a good understanding of the customer's needs, new technologies, trends in the market, and competitors. Develops requirements documents, functional specifications, and mock-ups to clearly illustrate product ideas and concepts. Participates in all phases of the product development lifecycle, including analysis, design, testing, and integration of products and introducing products to the market. Requires a bachelor's degree. Typically reports to a manager. Work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. Typically requires 4-7 years of related experience. Product Manager III Salaries in Santa Cruz, CAAlternate Job Titles:Software Product Manager II, Product Manager III
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Guides and manages the lifecycle of new technology products or feature enhancements. Develops product concepts and designs to facilitate market needs and user requirements. Conducts research and develops a good understanding of the customer's needs, new technologies, trends in the market, and competitors. Develops requirements documents, functional specifications, and mock-ups to clearly illustrate product ideas and concepts. Participates in all phases of the product development lifecycle, including analysis, design, testing, and integration of products and introducing products to the market. Requires a bachelor's degree. Typically reports to a manager. Occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. Typically requires 2-4 years of related experience. Product Manager II Salaries in Santa Cruz, CAAlternate Job Titles:Software Product Manager I, Product Manager II
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Guides and manages the lifecycle of new technology products or feature enhancements. Develops product concepts and designs to facilitate market needs and user requirements. Conducts research and develops a good understanding of the customer's needs, new technologies, trends in the market, and competitors. Develops requirements documents, functional specifications, and mock-ups to clearly illustrate product ideas and concepts. Participates in all phases of the product development lifecycle, including analysis, design, testing, and integration of products and introducing products to the market. Requires a bachelor's degree. Typically reports to a manager. Work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. Typically requires 7+ years of related experience. Product Manager IV Salaries in Santa Cruz, CAAlternate Job Titles:Software Product Manager III, Software Senior Product Manager, Product Manager IV
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Manages the lifecycle of new technology products or feature enhancements. Researches and develops the roadmap for new products or feature enhancements and plans and oversees the product lifecycle. Gathers insights from customers and the marketplace to understand needs, new technologies, and trends in the market. Guides the conceptualization, requirements gathering, specification creation, release, and implementation processes. Ensures that product delivery schedules and tasks related to all aspects of product development are coordinated with stakeholders to successfully release new products on time and within budget. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Product Management Manager Salaries in Santa Cruz, CA
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Builds and directs credit card product strategies. Develops and implements marketing plans to drive business growth and meet business targets. Conducts regular review on market trends and studies competitor activities to identify opportunities. Initiates product ideas and ongoing features/benefits tailored for each target segment. Requires a bachelor's degree. Typically reports to a head of a unit/department. Contributes to moderately complex aspects of a project. Work is generally independent and collaborative in nature. Typically requires 4 to 7 years of related experience. Credit Card Product Manager Salaries in Santa Cruz, CAAlternate Job Titles:Credit/Bank Card Product Marketing Manager, Credit Card Product Manager
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Manages assigned retail banking products. Responsible for the marketability and profitability of products. Recommends strategies and goals for the pricing of products. Requires a bachelor's degree. Typically reports to a director. Work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. Typically requires 4-7 years of related experience. Banking Product Manager Salaries in Santa Cruz, CAAlternate Job Titles:Product Strategy Manager - Retail Banking, Banking Product Manager
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Manages, develops, and implements marketing activities to maximize sales of an assigned brand. Analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops marketing strategies for a brand. Reviews marketing metrics to determine the effectiveness and value of marketing strategies or campaigns. Leads the development, curation, and deployment of marketing content and identifies appropriate sales channels. Translates marketing initiatives into specific projects and actionable plans. Works with management and team leaders to identify and implement appropriate sales strategies or improve direction for current campaigns. Ensures product and brand initiatives are consistent and support the organization's public image. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Product/Brand Marketing Manager Salaries in Santa Cruz, CAAlternate Job Titles:Brand and Content Marketing Senior Manager, Brand Marketing Strategy Senior Manager, Product/Brand Marketing - Senior Manager, Product/Brand Senior Manager, Product/Brand Marketing ManagerCategory : Marketing