What is the average Salesforce Crm Senior Administrator salary for Grand Rapids, MI?
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As of July 01, 2026, the average Salesforce Crm Senior Administrator salary in Grand Rapids, MI is $133,538. The chart below represents localized salaries for some of our most popular Salesforce Crm Senior Administrator job titles in Grand Rapids, MI. Salaries can vary greatly depending on numerous factors, including position, location, years of experience, and level of education. Salary.com’s team of Certified Compensation Professionals analyzed survey data collected from thousands of HR departments at companies of all sizes and industries to compile a range of salaries for various Salesforce Crm Senior Administrator job titles in Grand Rapids, MI. Apply your personal criteria to one of the job titles below to get your personalized salary estimate.
Salesforce Crm Senior Administrator Salaries in Grand Rapids, MI
| Job Title | Salary | Hourly Rate | Location | Date Updated |
| CRM Program Senior Manager | $156,631 | $75.30 | Grand Rapids, MI | July 01, 2026 |
| CRM Administrator III | $110,042 | $52.90 | Grand Rapids, MI | July 01, 2026 |
| CRM Administrator I | $69,711 | $33.51 | Grand Rapids, MI | July 01, 2026 |
| CRM Administrator IV | $125,934 | $60.55 | Grand Rapids, MI | July 01, 2026 |
| CRM Administrator II | $86,485 | $41.58 | Grand Rapids, MI | July 01, 2026 |
| CRM Program Director | $187,943 | $90.36 | Grand Rapids, MI | July 01, 2026 |
| CRM Program Supervisor | $95,755 | $46.04 | Grand Rapids, MI | July 01, 2026 |
| CRM Program Manager | $120,223 | $57.80 | Grand Rapids, MI | July 01, 2026 |
| Training Senior Administrator | $94,343 | $45.36 | Grand Rapids, MI | July 01, 2026 |
| CRM Program Specialist I | $61,607 | $29.62 | Grand Rapids, MI | July 01, 2026 |
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Oversees and manages the team responsible for developing and executing customer relationship management (CRM) initiatives and strategies that drive engagement and retention. Monitors the analysis of CRM systems data to improve the client experience, identify trends, measure effectiveness, and generate leads. Builds and maintains relationships with both current and prospective clients. Requires a bachelor's degree. Typically reports to a director. Typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. CRM Program Senior Manager Salaries in Grand Rapids, MIAlternate Job Titles:CRM Marketing Analytics Senior Manager, CRM Marketing Senior Manager, CRM Program Senior Manager
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Administers the Customer Relationship Management (CRM) applications. Responsible for maintaining the CRM systems including updates, enhancements, building reports, managing dashboards, workflows, and security. Monitors end-user usage of systems and performs daily administrative and user support tasks. Typically requires a bachelor's degree. Typically reports to a manager. Work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. Typically requires 4-7 years of related experience. CRM Administrator III Salaries in Grand Rapids, MIAlternate Job Titles:CRM Support Specialist III, CRM System Support III, CRM User Support Administrator III, Customer Relationship (CRM) Support III-Salesforce, CRM Administrator III
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Administers the Customer Relationship Management (CRM) applications. Responsible for maintaining the CRM systems including updates, enhancements, building reports, managing dashboards, workflows, and security. Monitors end-user usage of systems and performs daily administrative and user support tasks. Typically requires a bachelor's degree. Typically reports to a manager. Work is closely managed. Works on projects/matters of limited complexity in a support role. Typically requires 0-2 years of related experience. CRM Administrator I Salaries in Grand Rapids, MIAlternate Job Titles:CRM Support Specialist I, CRM System Support I, CRM User Support Administrator I, Customer Relationship (CRM) Support I -Salesforce, CRM Administrator I
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Administers the Customer Relationship Management (CRM) applications. Responsible for maintaining the CRM systems including updates, enhancements, building reports, managing dashboards, workflows, and security. Monitors end-user usage of systems and performs daily administrative and user support tasks. Typically requires a bachelor's degree. Typically reports to a manager. Work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. Typically requires 7+ years of related experience. CRM Administrator IV Salaries in Grand Rapids, MIAlternate Job Titles:CRM Support Specialist IV, CRM System Support IV, CRM User Support Administrator IV, Customer Relationship (CRM) Support IV-Salesforce, CRM Administrator IV
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Administers the Customer Relationship Management (CRM) applications. Responsible for maintaining the CRM systems including updates, enhancements, building reports, managing dashboards, workflows, and security. Monitors end-user usage of systems and performs daily administrative and user support tasks. Typically requires a bachelor's degree. Typically reports to a manager. Occasionally directed in several aspects of the work. Gaining exposure to some of the complex tasks within the job function. Typically requires 2-4 years of related experience. CRM Administrator II Salaries in Grand Rapids, MIAlternate Job Titles:CRM Support Specialist II, CRM System Support II, CRM User Support Administrator II, Customer Relationship (CRM) Support II -Salesforce, CRM Administrator II
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Directs and leads the team responsible for developing and executing customer relationship management (CRM) initiatives and strategies that drive engagement and retention. Oversees the analysis of CRM systems data to improve the client experience, identify trends, measure effectiveness, and generate leads. Builds and maintains relationships with both current and prospective clients. Requires a bachelor's degree. Typically reports to senior management. Manages a departmental sub-function within a broader departmental function. Creates functional strategies and specific objectives for the sub-function and develops budgets/policies/procedures to support the functional infrastructure. Typically requires 5+ years of managerial experience. Deep knowledge of the managed sub-function and solid knowledge of the overall departmental function. CRM Program Director Salaries in Grand Rapids, MIAlternate Job Titles:CRM Marketing Analytics Director, CRM Marketing Director, CRM Program Director
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Supervises the team responsible for developing and executing customer relationship management (CRM) initiatives and strategies that drive engagement and retention. Uses CRM systems to analyze client data to improve the client experience, identify trends, measure effectiveness, and generate leads. Builds and maintains relationships with both current and prospective clients. Requires a bachelor's degree. Typically reports to a manager. Supervises a group of primarily para-professional level staffs. May also be a level above a supervisor within high volume administrative/production environments. Makes day-to-day decisions within or for a group/small department. Has some authority for personnel actions. Typically requires 3-5 years experience in the related area as an individual contributor. Thorough knowledge of functional area and department processes. CRM Program Supervisor Salaries in Grand Rapids, MIAlternate Job Titles:CRM Marketing Analytics Supervisor, CRM Marketing Supervisor, CRM Program Supervisor
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Manages the team responsible for developing and executing customer relationship management (CRM) initiatives and strategies that drive engagement and retention. Monitors the analysis of CRM systems data to improve the client experience, identify trends, measure effectiveness, and generate leads. Builds and maintains relationships with both current and prospective clients. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1-3 years supervisory experience may be required. Extensive knowledge of the function and department processes. CRM Program Manager Salaries in Grand Rapids, MIAlternate Job Titles:CRM Marketing Analytics Manager, CRM Marketing Manager, CRM Program Manager
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Responsible for the coordination of employee and management training programs. Administers a recordkeeping system to track employee training participation and progress. Assists in other administrative and budgeting tasks associated with training programs. Coordinates and tracks participation in outside training activities. May coordinate or administer skill or competency assessments, career counseling, outplacement, and other specialized training or development programs for employees. Typically requires a bachelor's degree. Typically reports to a supervisor or manager. Work is generally independent and collaborative in nature. Contributes to moderately complex aspects of a project. Typically requires 4 -7 years of related experience. Training Senior Administrator Salaries in Grand Rapids, MIAlternate Job Titles:Training Program Senior Administrator, Training Senior Administrator
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Responsible for developing and executing customer relationship management (CRM) initiatives and strategies that drive engagement and retention. Uses CRM systems to analyze client data to improve the client experience, identify trends, measure effectiveness, and generate leads. Builds and maintains relationships with both current and prospective clients. Requires a bachelor's degree. Typically reports to a manager. Work is closely managed. Works on projects/matters of limited complexity in a support role. Typically requires 0-2 years of related experience. CRM Program Specialist I Salaries in Grand Rapids, MIAlternate Job Titles:CRM Marketing Analyst I, CRM Marketing Specialist I, CRM Program Specialist I