What is the average Copywriting Manager Digital salary for Allentown, PA?
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As of March 26, 2024, the average Copywriting Manager Digital salary in Allentown, PA is $141,839. The chart below represents localized salaries for some of our most popular Copywriting Manager Digital job titles in Allentown, PA. Salaries can vary greatly depending on numerous factors, including position, location, years of experience, and level of education. Salary.com’s team of Certified Compensation Professionals analyzed survey data collected from thousands of HR departments at companies of all sizes and industries to compile a range of salaries for various Copywriting Manager Digital job titles in Allentown, PA. Apply your personal criteria to one of the job titles below to get your personalized salary estimate.
Copywriting Manager Digital Salaries in Allentown, PA
| Job Title | Salary | Hourly Rate | Location | Date Updated |
| Copywriting Manager | $122,504 | $58.90 | Allentown, PA | March 26, 2024 |
| Digital Marketing Senior Manager | $172,539 | $82.95 | Allentown, PA | March 26, 2024 |
| Digital Marketing Manager | $125,013 | $60.10 | Allentown, PA | March 26, 2024 |
| Copywriting Senior Manager | $147,291 | $70.81 | Allentown, PA | March 26, 2024 |
| Digital Content Writing Manager | $128,802 | $61.92 | Allentown, PA | March 26, 2024 |
| Digital Content Curation Manager | $117,348 | $56.42 | Allentown, PA | March 26, 2024 |
| Digital Production Manager | $126,770 | $60.95 | Allentown, PA | March 26, 2024 |
| Copywriting Supervisor | $103,965 | $49.98 | Allentown, PA | March 26, 2024 |
| Digital Marketing Analyst IV | $124,915 | $60.06 | Allentown, PA | March 26, 2024 |
| Inbound Digital Marketing Manager | $122,790 | $59.03 | Allentown, PA | March 26, 2024 |
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Leads a group of copywriters who write, proofread, and edit content for a variety of projects (including print, web, mobile, video, and social media). Reviews all assignments before publication to ensure material meets style guidelines and brand voice for consistent messaging, and give final approval. Creates and designs standards and procedures for team. Acts as advisor to copywriting team regarding projects, tasks, and operations. Responsible for publication schedule planning and budget control. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Copywriting Manager Salaries in Allentown, PAAlternate Job Titles:Manager Copyediting, Managing Editor, Copywriting Manager
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Develops and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a director. Typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. Digital Marketing Senior Manager Salaries in Allentown, PA
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Manages and implements the digital marketing strategy and leads tactical operations to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Leads the development, curation, and deployment of compelling content to attract, engage and retain visitors and promote sales. Employs social media, email, and mobile marketing campaigns. Reviews online statistics, marketplace trends, and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Digital Marketing Manager Salaries in Allentown, PAAlternate Job Titles:Digital Customer Acquisition Manager, Digital Metrics/Analytics Marketing Manager, Internet Marketing Manager, Digital Marketing ManagerCategories : Internet and New Media , Executive and Management , Marketing , Retail/Wholesale , Sales
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Establishes and directs the strategic long-term goals, policies, and procedures for the copywriting team. Reviews and approves proposed policies and standards. Ensures employees follow established procedures and generate finished work product that follows organizational branding. Mentors and guides leaders on the team. Acts as a liaison with other departments. Requires a bachelor's degree. Typically reports to a director. Typically manages through subordinate managers and professionals in larger groups of moderate complexity. Provides input to strategic decisions that affect the functional area of responsibility. May give input into developing the budget. Typically requires 3+ years of managerial experience. Capable of resolving escalated issues arising from operations and requiring coordination with other departments. Copywriting Senior Manager Salaries in Allentown, PA
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Manages and mentors a team of digital content writers that produce written content for various online platforms. Organizes and maintains a schedule of deliverables and ensures all deadlines are met. Develops ideas for compelling content that adhere to required branding and style guidelines. Ensures that search engine optimization best practices are applied to maximize web search results. Reviews and edits final products to add value and improve presentation. Collaborates with stakeholders and cross-functional teams. Requires a bachelor's degree in english, communication, journalism. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Digital Content Writing Manager Salaries in Allentown, PAAlternate Job Titles:Copywriting Editor - Web, Digital Marketing Copywriting Manager, Managing Editor - Web, Digital Content Writing Manager
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Manages the overall curation activities required to produce content for web, mobile, and other platforms. Leads the research, coordination, and editorial work of curators and writers. Ensures that established branding and style guidelines are implemented correctly. Develops relationships with vendors and other sources needed to produce the quantity and quality of required content and negotiate terms and pricing. Designs methodologies used to analyze content consumption data and to define content needs. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Digital Content Curation Manager Salaries in Allentown, PAAlternate Job Titles:Digital Content Delivery Manager, Web Content Delivery Manager, Web Content Production Manager, Digital Content Curation Manager
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Manages a team of digital producers that focus on expanding website functionality and enhancing the organization's digital presence. Guides producers in scoping and managing digital production projects. Prioritizes the use of available resources and ensures that producers complete projects on schedule and within budget. Establishes and implements processes and technical standards for managing web development projects. Ensures that digital production projects support the organization's overall business strategy. Requires a bachelor's degree. Typically reports to a director or head of a unit/department. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1 - 3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Digital Production Manager Salaries in Allentown, PA
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Supervises a group of copywriters who write, proofread, and edit content for a variety of projects (including print, web, mobile, video, and social media). Reviews all assignments before publication to ensure material meets style guidelines and brand voice for messaging. Monitors accuracy and ensures documents and materials follow organizational standards and branding. Manages project tasks and timelines. Requires a bachelor's degree. Typically reports to a manager. Supervises a group of primarily para-professional level staffs. May also be a level above a supervisor within high volume administrative/production environments. Makes day-to-day decisions within or for a group/small department. Has some authority for personnel actions. Typically requires 3-5 years experience in the related area as an individual contributor. Thorough knowledge of functional area and department processes. Copywriting Supervisor Salaries in Allentown, PA
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Supports the digital marketing strategy by implementing programs and tactics to increase product demand, enhance sales, identify additional sales channels, attract traffic to the company website, and promote an online presence. Utilizes search engine optimization (SEO) analytics and search engine marketing (SEM) techniques to increase traffic to the website. Develops, curates, and deploys compelling content to attract, engage and retain visitors and promote sales. Prepares and launches social media, email, and mobile marketing campaigns. Collects and analyzes online statistics to identify marketplace trends and best practices to optimize online marketing performance. Requires a bachelor's degree. Typically reports to a manager. Work is highly independent. May assume a team lead role for the work group. A specialist on complex technical and business matters. Typically requires 7+ years of related experience. Digital Marketing Analyst IV Salaries in Allentown, PA
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Develops digital marketing campaigns and promotions designed to attract customers to the business and answer questions to facilitate transactions. Manages content to retain customers, build trust, and establish long-term business relationships. Reviews traffic and search engine optimization (SEO) reports to recognize user patterns and drive users to the company's website. Improves department processes and assists with digital marketing best practices to facilitate engagement and offer value to customers. Requires a bachelor's degree. Typically reports to a director. Manages subordinate staff in the day-to-day performance of their jobs. True first level manager. Ensures that project/department milestones/goals are met and adhering to approved budgets. Has full authority for personnel actions. Typically requires 5 years experience in the related area as an individual contributor. 1-3 years supervisory experience may be required. Extensive knowledge of the function and department processes. Inbound Digital Marketing Manager Salaries in Allentown, PA