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Advertising Sales Planner Salary in California

How much does an Advertising Sales Planner make in California? As of September 01, 2026, the average salary for an Advertising Sales Planner in California is $63,089 per year, which breaks down to an hourly rate of $30.

However, an Advertising Sales Planner's salary can vary significantly. Here's a look at the typical salary range:

  • Top Earners (90th percentile): $76,278
  • Majority Range (25th-75th percentile): $56,858 to $69,993
  • Entry-Level (10th percentile): $51,184
Salary Factors Salary by Experience Related Job Salaries Top Paying Cities Explore Related Jobs

Check out Advertising Sales Planner Job Openings in California

Key Factors That Influence Advertising Sales Planner Salaries

An Advertising Sales Planner's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects Advertising Sales Planner Salaries?

Experience is a primary driver of an Advertising Sales Planner's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $61,651
  • Early Career (1-2 years): $69,525
  • Mid-Level (2-4 years): $95,546
  • Senior-Level (5-8 years): $116,970
  • Expert (over 8 years): $98,674
Job RoleYears of ExperienceAverage Salary
Advertising Sales Planner less than 1 year $61,651
Meeting/Event Planner II 1-2 years $69,525
Meeting/Event Planner III 2-4 years $95,546
Meeting/Event Planner IV 5-8 years $116,970
Meeting/Event Supervisor over 8 years $98,674

How Do Advertising Sales Planner Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Advertising Sales Planners. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $63,329.
  • California: $63,089.
  • Massachusetts: $62,248.

Top Paying Cities for Advertising Sales Planner

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • Los Angeles: $63,198
  • West Hollywood: $63,152
  • Dodgertown: $63,197

Advertising Sales Planner Salary by Industry: Top Paying Sectors

For Advertising Sales Planner roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Pharmaceuticals and Internet sectors offer the strongest compensation, at 22% above the average. In contrast, Advertising Sales Planner positions in Edu., Gov't. & Nonprofit or Hospitality & Leisure typically offer lower base pay, as these industries often view Advertising Sales Planner as a support function rather than a direct revenue driver.

The top paying industries for an Advertising Sales Planner

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Pharmaceuticals $76,969 $37.0 22%
Internet $74,445 $36.0 18%
Insurance $70,660 $34.0 12%
Energy & Utilities $69,398 $33.0 10%
Healthcare $68,136 $33.0 8%

Advertising Sales Planner Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how an Advertising Sales Planner's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

  • Yearly
  • Monthly
  • Weekly
  • Hourly
  • Table View
Last Updated on September 01, 2026
$56,858
Average $63,089/year
$69,993
$4,738
Average $5,257/month
$5,833
$1,093
Average $1,213/week
$1,346
$27
Average $30/hour
$34
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $69,993 $5,833 $1,346 $34
Average $63,089 $5,257 $1,213 $30
25th Percentile $56,858 $4,738 $1,093 $27

Find Your Next Advertising Sales Planner Job

Ready to take the next step in your career? Browse thousands of current Advertising Sales Planner job openings on our job board. Use the search bar below to find your perfect match.

  • MediaNews | Anaheim, CA

    Advertising Sales Executive

    MediaNews | Anaheim, CA

    Summary:Southern California News Group is seeking an Advertising Sales Executive to join our team. The role is responsible for driving new business revenue... more

    9 Days Ago

  • ROYAL TIRE CORP | Fontana, CA

    Advertising Sales Agent

    ROYAL TIRE CORP | Fontana, CA

    Job Description. Job Description. We are seeking an Advertising Sales Agent. to join our team. You will be responsible for selling and offering advertising... more

    9 Days Ago

  • Best Version Media | Sacramento, CA

    Advertising Sales Representative

    Best Version Media | Sacramento, CA

    Job Description. Job Description. Turn your love of community into a career. Best Version Media is looking for a driven, community-minded sales professiona... more

    10 Days Ago

  • Best Version Media | San Diego, CA

    Advertising Sales Representative

    Best Version Media | San Diego, CA

    Job Description. Job Description. Turn your love of community into a career. Best Version Media is looking for a driven, community-minded sales professiona... more

    10 Days Ago

  • Best Version Media | San Jose, CA

    Advertising Sales Representative

    Best Version Media | San Jose, CA

    Job Description. Job Description. Turn your love of community into a career. Best Version Media is looking for a driven, community-minded sales professiona... more

    10 Days Ago

  • Best Version Media | Los Angeles, CA

    Advertising Sales Representative

    Best Version Media | Los Angeles, CA

    Job Description. Job Description. Turn your love of community into a career. Best Version Media is looking for a driven, community-minded sales professiona... more

    11 Days Ago

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Where Does Our Salary Data Come From?

Salary.com salary estimates, histograms, trends, and comparisons are derived from both employer job postings and third-party data sources. We also provide multiple percentiles of salary information for your reference, click here to know Why the Salary Midpoint Formula Is Crucial to Getting Pay Equity Right. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.

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