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Assistant Social Media Manager Salary in California

How much does an Assistant Social Media Manager make in California? As of September 01, 2026, the average salary for an Assistant Social Media Manager in California is $130,552 per year, which breaks down to an hourly rate of $63.

However, an Assistant Social Media Manager's salary can vary significantly. Here's a look at the typical salary range:

  • Top Earners (90th percentile): $157,474
  • Majority Range (25th-75th percentile): $117,464 to $144,644
  • Entry-Level (10th percentile): $105,548
Salary Factors Salary by Experience Related Job Salaries Top Paying Cities Explore Related Jobs

Check out Assistant Social Media Manager Job Openings in California

Key Factors That Influence Assistant Social Media Manager Salaries

An Assistant Social Media Manager's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects Assistant Social Media Manager Salaries?

Experience is a primary driver of an Assistant Social Media Manager's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $103,694
  • Early Career (1-2 years): $127,950
  • Mid-Level (2-4 years): $127,616
  • Senior-Level (5-8 years): $170,840
  • Expert (over 8 years): $193,987
Job RoleYears of ExperienceAverage Salary
Social Media Communications Specialist III less than 1 year $103,694
Social Media Communications Specialist IV 1-2 years $127,950
Assistant Social Media Manager 2-4 years $127,616
Social Media Communications Senior Manager 5-8 years $170,840
Social Media Communications Director over 8 years $193,987

How Do Assistant Social Media Manager Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Assistant Social Media Managers. For example, consider the average annual salaries in these key locations:

  • District of Columbia: $131,049.
  • California: $130,552.
  • Massachusetts: $128,812.

Top Paying Cities for Assistant Social Media Manager

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • Los Angeles: $130,777
  • West Hollywood: $130,682
  • Dodgertown: $130,776

Assistant Social Media Manager Salary by Industry: Top Paying Sectors

For Assistant Social Media Manager roles, the industry you choose can affect earning potential by as much as 100% (the gap between the highest and lowest paying industries). Data shows that the Biotechnology and Aerospace & Defense sectors offer the strongest compensation, at 50% above the average. In contrast, Assistant Social Media Manager positions in Edu., Gov't. & Nonprofit or Transportation typically offer lower base pay, as these industries often view Assistant Social Media Manager as a support function rather than a direct revenue driver.

The top paying industry for an Assistant Social Media Manager

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Biotechnology $195,828 $94.0 50%

Assistant Social Media Manager Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how an Assistant Social Media Manager's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

  • Yearly
  • Monthly
  • Weekly
  • Hourly
  • Table View
Last Updated on September 01, 2026
$117,464
Average $130,552/year
$144,644
$9,789
Average $10,879/month
$12,054
$2,259
Average $2,511/week
$2,782
$56
Average $63/hour
$70
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $144,644 $12,054 $2,782 $70
Average $130,552 $10,879 $2,511 $63
25th Percentile $117,464 $9,789 $2,259 $56

Find Your Next Assistant Social Media Manager Job

Ready to take the next step in your career? Browse thousands of current Assistant Social Media Manager job openings on our job board. Use the search bar below to find your perfect match.

  • Janie and Jack LLC | San Francisco, CA

    Marketing Manager Social Media

    Janie and Jack LLC | San Francisco, CA

    Job Description. Job Description. Marketing Manager, Social Media & Influencer Marketing.  . Please note that Janie and Jack is not able to offer visa spon... more

    2 Days Ago

  • AmaWaterways, LLC | Calabasas, CA

    Senior Manager Social Media

    AmaWaterways, LLC | Calabasas, CA

    Job Description. Job Description. At AmaWaterways, we believe meaningful careers begin with purpose, passion and a shared commitment to delivering unforget... more

    3 Days Ago

  • Vesync | Tustin, CA

    Social Media Manager

    Vesync | Tustin, CA

    Job Description. Job Description. The Company. VeSync is a portfolio company with brands that cover different categories of health & wellness products. We ... more

    3 Days Ago

  • Institute of Foundation Models | Sunnyvale, CA

    Social Media Manager

    Institute of Foundation Models | Sunnyvale, CA

    Job Description. Job Description. About the Institute of Foundation Models. We are a dedicated research lab for building, understanding, using, and risk-ma... more

    4 Days Ago

  • KQED | San Francisco, CA

    Social Media Manager

    KQED | San Francisco, CA

    Job Description. Job Description. Title: Social Media Manager (Temporary). Schedule Format - Location: Hybrid - San Francisco. Pay Information: $89,156 - $... more

    4 Days Ago

  • Numi Organic Tea | Oakland, CA

    Social Media Manager

    Numi Organic Tea | Oakland, CA

    Join a creative, nimble and collaborative marketing team at an organic, mission-driven tea company.ABOUT THE COMPANYOur vision is to inspire well-being of ... more

    5 Days Ago

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