What are the main factors that influence an Ad Tech's salary?

The primary factors are: 1) Experience Level, 2) Geographic Location, 3) Education/Skills, 4) Company Size & Industry

What industry pays the highest salary for Ad Tech?

The MFG Durable industry offers the highest average compensation for Ad Tech roles, with salaries approximately 10% above the market median.

How does experience change An Ad Tech's salary?

An Ad Tech's salary grows with experience: starting around $49,503 for beginners, reaching about $51,562 at mid-level, and approach $53,977 for experts.

What are the highest paying states for an Ad Tech?

Ad Tech salary varies significantly by state. The top 3 highest paying states for Ad Tech roles are District of Columbia $53,277, California $53,075, Massachusetts $52,367. These tech hubs typically pay 10-15% above the national average.

How much do different types of Ad Tech roles make?

Salaries for Ad Tech level roles vary by specialization: Ad Specialist: $104,959; Ad Tech Manager: $88,496; Ad Analyst: $77,385; Ad Trafficker: $76,986; Ad Manager: $72,006.

Ad Tech Salary in Massachusetts

How much does an Ad Tech make in Massachusetts? As of November 01, 2026, the average salary for an Ad Tech in Massachusetts is $52,367 per year, which breaks down to an hourly rate of $25.

However, an Ad Tech's salary can vary significantly. Here's a look at the typical salary range:

Top Earners (90th percentile): $63,441
Majority Range (25th-75th percentile): $47,469 to $58,164
Entry-Level (10th percentile): $43,010

10% $43,010

50% (Median) $52,367

90% $63,441

Ad Tech Salaries by Percentile

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$58,164	$4,847	$1,119	$28
Average	$52,367	$4,364	$1,007	$25
25th Percentile	$47,469	$3,956	$913	$23

Salary Factors Salary by Experience Related Job Salaries Top Paying Cities Explore Related Jobs

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Key Factors That Influence Ad Tech Salaries

An Ad Tech's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects Ad Tech Salaries?

Experience is a primary driver of an Ad Tech's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

Entry-Level (less than 1 year): $49,503
Early Career (1-2 years): $49,653
Mid-Level (2-4 years): $51,562
Senior-Level (5-8 years): $53,816
Expert (over 8 years): $53,977

Job Role	Years of Experience	Average Salary
Entry Level Ad Tech	less than 1 year	$49,503
Early Career Level Ad Tech	1-2 years	$49,653
Mid-Level Level Ad Tech	2-4 years	$51,562
Senior-Level Level Ad Tech	5-8 years	$53,816
Expert Level Ad Tech	over 8 years	$53,977

How Do Ad Tech Salaries Vary from State to State?

Your salary can change significantly depending on where you work. States with a higher cost of living and strong industrial sectors often pay more to attract Ad Teches. For example, consider the average annual salaries in these key locations:

District of Columbia: $53,277.
California: $53,075.
Massachusetts: $52,367.

District of Columbia $53,277 California $53,075 Massachusetts $52,367 Washington $52,175 New Jersey $52,156 Alaska $52,088 Connecticut $51,424 New York $51,155

Hawaii $50,293 Rhode Island $49,889 Maryland $49,615 Minnesota $49,240 Colorado $49,095 Illinois $49,047 Oregon $48,864 Delaware $48,730

New Hampshire $48,645 Virginia $48,455 Pennsylvania $47,902 Nevada $47,623 North Dakota $47,531 Michigan $47,387 Wisconsin $47,334 Vermont $47,228

Texas $46,935 Maine $46,915 Arizona $46,887 Ohio $46,853 Georgia $46,410 Indiana $46,189 Wyoming $46,146 Utah $46,078

Iowa $46,049 Kansas $45,818 Louisiana $45,751 North Carolina $45,727 Missouri $45,717 Florida $45,530 Montana $45,429 Nebraska $45,332

Kentucky $45,279 South Carolina $45,087 Tennessee $44,967 Idaho $44,919 New Mexico $44,567 Oklahoma $44,490 Alabama $44,206 South Dakota $43,730

Arkansas $43,470 West Virginia $43,331 Mississippi $42,912

Top Paying Cities for Ad Tech

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

Agawam: $49,637
Amherst: $50,000
Barre: $50,500

Agawam, MA $49,637

Amherst, MA $50,000

Barre, MA $50,500

Belchertown, MA $49,954

Blandford, MA $49,860

Bondsville, MA $49,962

Brimfield, MA $50,233

Chester, MA $49,653

Chesterfield, MA $49,660

Chicopee, MA $49,631

Cummington, MA $49,525

Easthampton, MA $49,748

East Longmeadow, MA $49,667

East Otis, MA $49,869

Feeding Hills, MA $49,665

Gilbertville, MA $50,363

Goshen, MA $49,655

Granby, MA $49,762

Granville, MA $50,028

Hadley, MA $49,868

Hampden, MA $49,769

Hardwick, MA $50,391

Hatfield, MA $49,877

Haydenville, MA $49,816

Holyoke, MA $49,676

Huntington, MA $49,721

Leeds, MA $49,753

Leverett, MA $50,063

Ludlow, MA $49,723

Monson, MA $49,965

North Amherst, MA $49,967

Northampton, MA $49,788

Florence, MA $49,758

North Hatfield, MA $49,854

Oakham, MA $50,481

Palmer, MA $50,024

Plainfield, MA $49,510

Russell, MA $49,853

Shutesbury, MA $50,140

Southampton, MA $49,721

South Barre, MA $50,480

South Hadley, MA $49,735

Southwick, MA $49,842

Thorndike, MA $49,959

Three Rivers, MA $49,891

Wales, MA $50,188

Ware, MA $50,192

Warren, MA $50,273

West Chesterfield, MA $49,654

Westfield, MA $49,737

West Hatfield, MA $49,827

West Springfield, MA $49,634

West Warren, MA $50,199

Whately, MA $49,857

Wheelwright, MA $50,447

Wilbraham, MA $49,747

Williamsburg, MA $49,713

Woronoco, MA $49,802

Worthington, MA $49,551

Springfield, MA $49,629

Longmeadow, MA $49,647

Indian Orchard, MA $49,651

Pittsfield, MA $49,365

Adams, MA $49,313

Ashley Falls, MA $49,976

Becket, MA $49,503

Berkshire, MA $49,360

Cheshire, MA $49,345

Dalton, MA $49,365

Glendale, MA $49,381

Great Barrington, MA $49,699

Hinsdale, MA $49,404

Housatonic, MA $49,389

Lanesboro, MA $49,326

Lee, MA $49,416

Lenox, MA $49,355

Lenox Dale, MA $49,362

Middlefield, MA $49,445

Mill River, MA $49,854

Monterey, MA $49,690

North Adams, MA $49,288

North Egremont, MA $49,641

Otis, MA $49,734

Richmond, MA $49,312

Sandisfield, MA $49,989

Savoy, MA $49,403

Sheffield, MA $49,896

South Egremont, MA $49,799

Southfield, MA $50,013

South Lee, MA $49,460

Stockbridge, MA $49,356

Tyringham, MA $49,561

West Stockbridge, MA $49,322

Williamstown, MA $49,137

Windsor, MA $49,395

Greenfield, MA $49,933

Ashfield, MA $49,630

Athol, MA $50,522

Bernardston, MA $50,019

Buckland, MA $49,635

Charlemont, MA $49,535

Colrain, MA $49,839

Conway, MA $49,805

Deerfield, MA $49,920

Drury, MA $49,433

Erving, MA $50,194

Heath, MA $49,595

Lake Pleasant, MA $50,097

Millers Falls, MA $50,141

Monroe Bridge, MA $49,358

Montague, MA $50,075

Gill, MA $50,103

New Salem, MA $50,280

Northfield, MA $50,136

Orange, MA $50,353

Petersham, MA $50,488

Rowe, MA $49,458

Royalston, MA $50,389

Shelburne Falls, MA $49,783

South Deerfield, MA $49,892

Sunderland, MA $50,013

Turners Falls, MA $50,070

Warwick, MA $50,164

Wendell, MA $50,211

Wendell Depot, MA $50,227

Fitchburg, MA $50,866

Ashburnham, MA $50,711

Ashby, MA $50,854

Ayer, MA $51,307

Devens, MA $51,191

Baldwinville, MA $50,568

East Templeton, MA $50,622

Gardner, MA $50,678

Westminster, MA $50,682

Groton, MA $51,347

Harvard, MA $51,251

Hubbardston, MA $50,630

Leominster, MA $50,878

Littleton, MA $51,433

Lunenburg, MA $51,039

Pepperell, MA $51,338

Shirley, MA $51,184

Still River, MA $51,124

Templeton, MA $50,620

Townsend, MA $51,151

West Groton, MA $51,253

West Townsend, MA $51,033

Winchendon, MA $50,532

Winchendon Springs, MA $50,577

Auburn, MA $50,423

North Dartmouth, MA $50,722

South Dartmouth, MA $50,725

North Attleboro, MA $50,472

Plainville, MA $50,820

Attleboro Falls, MA $50,544

North Dighton, MA $50,654

Norton, MA $51,334

Raynham, MA $51,607

Raynham Center, MA $51,555

Rehoboth, MA $50,136

Rochester, MA $50,844

Seekonk, MA $49,906

Swansea, MA $50,229

Berkley, MA $50,895

Taunton, MA $51,198

Westport, MA $50,705

Westport Point, MA $50,700

Berlin, MA $50,785

Cataumet, MA $50,956

Blackstone, MA $50,588

Boylston, MA $50,507

Brookfield, MA $50,400

Charlton, MA $50,463

Charlton City, MA $50,465

Charlton Depot, MA $50,465

Clinton, MA $50,718

East Brookfield, MA $50,442

Douglas, MA $50,528

East Princeton, MA $50,632

Fiskdale, MA $50,379

Grafton, MA $50,481

Holden, MA $50,434

Holland, MA $50,296

Jefferson, MA $50,477

Lancaster, MA $50,958

Leicester, MA $50,428

Linwood, MA $50,609

Manchaug, MA $50,491

Millbury, MA $50,427

Millville, MA $50,554

New Braintree, MA $50,428

Northborough, MA $50,584

Northbridge, MA $50,593

North Brookfield, MA $50,444

North Grafton, MA $50,451

North Oxford, MA $50,447

North Uxbridge, MA $50,564

Oxford, MA $50,472

Princeton, MA $50,625

Rochdale, MA $50,431

Rutland, MA $50,508

Shrewsbury, MA $50,434

Southbridge, MA $50,453

South Grafton, MA $50,512

South Lancaster, MA $50,839

Spencer, MA $50,445

Sterling, MA $50,689

Sturbridge, MA $50,417

Upton, MA $50,653

Uxbridge, MA $50,579

Webster, MA $50,510

Dudley, MA $50,493

Westborough, MA $50,624

West Boylston, MA $50,486

West Brookfield, MA $50,346

West Millbury, MA $50,432

Whitinsville, MA $50,577

Sutton, MA $50,485

Worcester, MA $50,414

East Walpole, MA $51,992

Cherry Valley, MA $50,419

Paxton, MA $50,436

Framingham, MA $51,589

Village Of Nagog Woods, MA $51,505

Boxborough, MA $51,340

Acton, MA $51,503

Ashland, MA $51,275

Bedford, MA $51,716

Hanscom Afb, MA $51,998

Bolton, MA $51,048

Carlisle, MA $51,556

Concord, MA $51,686

Fayville, MA $51,181

Holliston, MA $51,262

Hopedale, MA $50,834

Hopkinton, MA $50,895

Hudson, MA $51,122

Marlborough, MA $51,038

Maynard, MA $51,487

Mendon, MA $50,743

Milford, MA $50,917

Natick, MA $52,222

Sherborn, MA $51,866

Southborough, MA $51,032

Foxboro, MA $51,580

Franklin, MA $51,029

Greenbush, MA $52,077

Green Harbor, MA $51,796

Hingham, MA $52,417

Hull, MA $52,945

Humarock, MA $51,860

Mansfield, MA $51,503

Marshfield, MA $51,823

Marshfield Hills, MA $51,910

Medfield, MA $51,968

Medway, MA $51,253

Millis, MA $51,634

Minot, MA $52,077

Norfolk, MA $51,484

North Marshfield, MA $51,796

North Scituate, MA $52,165

Norwell, MA $52,025

Norwood, MA $52,289

Ocean Bluff, MA $51,796

Scituate, MA $52,127

Sharon, MA $51,856

Sheldonville, MA $51,039

South Walpole, MA $51,668

Stoughton, MA $51,896

Walpole, MA $51,868

Westwood, MA $52,593

Wrentham, MA $51,030

Boston, MA $53,469

Roxbury, MA $53,465

Roxbury Crossing, MA $53,466

Dorchester, MA $53,451

Dorchester Center, MA $53,413

Mattapan, MA $53,380

Charlestown, MA $53,462

Jamaica Plain, MA $53,443

Roslindale, MA $53,370

West Roxbury, MA $53,291

Allston, MA $53,453

Brighton, MA $53,427

Hyde Park, MA $53,208

Readville, MA $53,177

Cambridge, MA $53,434

Somerville, MA $53,459

Malden, MA $53,353

Everett, MA $53,428

Chelsea, MA $53,434

Revere, MA $53,351

Winthrop, MA $53,398

Medford, MA $53,376

West Medford, MA $53,333

Quincy, MA $53,030

Melrose, MA $53,185

Stoneham, MA $52,940

Braintree, MA $52,472

Milton, MA $53,114

Milton Village, MA $53,286

Weymouth, MA $52,399

East Weymouth, MA $52,458

South Weymouth, MA $52,026

North Weymouth, MA $52,911

East Boston, MA $53,469

Brockton, MA $51,872

Avon, MA $51,895

Bridgewater, MA $51,756

Bryantville, MA $51,794

Carver, MA $51,263

Duxbury, MA $51,653

East Bridgewater, MA $51,853

Easton, MA $51,862

Elmwood, MA $51,831

Halifax, MA $51,746

Hanover, MA $51,916

Hanson, MA $51,819

Holbrook, MA $51,918

Middleboro, MA $51,199

Manomet, MA $51,351

Lakeville, MA $51,047

Monponsett, MA $51,764

Abington, MA $51,897

North Carver, MA $51,410

North Easton, MA $51,871

North Pembroke, MA $51,832

Pembroke, MA $51,810

Plymouth, MA $51,282

Kingston, MA $51,608

South Carver, MA $51,196

Plympton, MA $51,587

Randolph, MA $52,105

Rockland, MA $51,921

South Easton, MA $51,832

West Bridgewater, MA $51,868

White Horse Beach, MA $51,380

Whitman, MA $51,878

Lexington, MA $52,523

Brookline, MA $53,443

Brookline Village, MA $53,450

Waltham, MA $52,844

North Waltham, MA $53,139

New Town, MA $53,304

Babson Park, MA $52,831

Newton, MA $53,347

Newton Center, MA $53,311

Newtonville, MA $53,275

Newton Highlands, MA $53,265

Newton Lower Falls, MA $53,024

Newton Upper Falls, MA $53,203

West Newton, MA $53,190

Auburndale, MA $53,085

Chestnut Hill, MA $53,407

Waban, MA $53,167

Watertown, MA $53,392

Arlington, MA $53,260

Arlington Heights, MA $53,234

Belmont, MA $53,296

Waverley, MA $53,345

Wellesley Hills, MA $52,830

Wellesley, MA $52,641

Needham, MA $52,932

Weston, MA $52,614

Needham Heights, MA $53,116

Nonantum, MA $53,304

Buzzards Bay, MA $51,079

Lincoln, MA $52,205

Stow, MA $51,307

Sudbury, MA $51,722

Wayland, MA $52,159

Woodville, MA $50,855

Woburn, MA $52,465

Burlington, MA $51,986

Andover, MA $50,937

Billerica, MA $51,550

Chelmsford, MA $51,585

Dracut, MA $51,495

Dunstable, MA $51,474

Haverhill, MA $50,889

Georgetown, MA $50,971

Groveland, MA $50,921

Lawrence, MA $50,827

Methuen, MA $50,837

North Andover, MA $50,889

Lowell, MA $51,592

Merrimac, MA $50,863

North Billerica, MA $51,571

North Chelmsford, MA $51,579

North Reading, MA $51,393

Nutting Lake, MA $51,575

Pinehurst, MA $51,632

Reading, MA $51,893

Tewksbury, MA $51,395

Tyngsboro, MA $51,524

Wakefield, MA $52,530

West Boxford, MA $50,981

Westford, MA $51,528

Wilmington, MA $51,440

Winchester, MA $53,046

Lynn, MA $52,979

Saugus, MA $53,047

Swampscott, MA $52,723

Nahant, MA $53,137

Amesbury, MA $50,834

Beverly, MA $51,784

Boxford, MA $50,960

Byfield, MA $51,005

Danvers, MA $51,683

Essex, MA $51,386

Gloucester, MA $51,442

Hamilton, MA $51,486

Hathorne, MA $51,510

Chilmark, MA $50,886

East Falmouth, MA $50,980

East Sandwich, MA $51,197

East Wareham, MA $51,068

Edgartown, MA $51,045

Falmouth, MA $50,909

Woods Hole, MA $50,807

Menemsha, MA $50,904

Monument Beach, MA $50,992

Nantucket, MA $51,337

North Falmouth, MA $50,927

Oak Bluffs, MA $50,994

Onset, MA $51,005

Pocasset, MA $50,973

Sagamore, MA $51,152

Sagamore Beach, MA $51,176

Sandwich, MA $51,158

Siasconset, MA $51,284

Silver Beach, MA $50,904

Vineyard Haven, MA $50,943

Wareham, MA $50,962

West Chop, MA $50,958

West Falmouth, MA $50,895

West Tisbury, MA $50,930

West Wareham, MA $50,940

Hyannis, MA $51,375

Barnstable, MA $51,262

Brewster, MA $51,333

Centerville, MA $51,245

Chatham, MA $51,368

Cotuit, MA $51,142

Ipswich, MA $51,203

Cummaquid, MA $51,278

Lynnfield, MA $52,076

Manchester, MA $51,697

Marblehead, MA $52,307

Middleton, MA $51,285

Newburyport, MA $50,904

Newbury, MA $50,997

Salisbury, MA $50,796

Peabody, MA $52,154

Prides Crossing, MA $51,816

Rockport, MA $51,338

Rowley, MA $51,084

Salem, MA $52,137

South Hamilton, MA $51,403

Topsfield, MA $51,238

Wenham, MA $51,530

West Newbury, MA $50,921

Accord, MA $52,060

Bellingham, MA $50,820

Brant Rock, MA $51,691

Canton, MA $52,138

Cohasset, MA $52,408

Dedham, MA $53,028

Dover, MA $52,370

East Mansfield, MA $51,706

Dennis, MA $51,321

Dennis Port, MA $51,422

East Dennis, MA $51,283

Eastham, MA $51,263

East Orleans, MA $51,073

Forestdale, MA $51,090

Harwich, MA $51,376

Harwich Port, MA $51,400

Hyannis Port, MA $51,279

Marstons Mills, MA $51,188

Mashpee, MA $51,075

North Chatham, MA $51,358

North Eastham, MA $51,263

North Truro, MA $51,173

Orleans, MA $51,309

Osterville, MA $51,194

Provincetown, MA $51,252

South Chatham, MA $51,380

South Dennis, MA $51,379

South Harwich, MA $51,387

South Orleans, MA $51,325

South Wellfleet, MA $51,156

South Yarmouth, MA $51,408

Truro, MA $51,134

Wellfleet, MA $51,196

West Barnstable, MA $51,254

West Chatham, MA $51,376

West Dennis, MA $51,389

West Harwich, MA $51,401

West Hyannisport, MA $51,310

West Yarmouth, MA $51,367

Yarmouth Port, MA $51,343

Assonet, MA $50,769

Attleboro, MA $50,316

Chartley, MA $51,381

Cuttyhunk, MA $50,783

Dartmouth, MA $50,723

Dighton, MA $50,488

East Freetown, MA $50,779

East Taunton, MA $51,162

Fairhaven, MA $50,724

Fall River, MA $50,636

Somerset, MA $50,389

Marion, MA $50,835

Mattapoisett, MA $50,750

New Bedford, MA $50,722

Acushnet, MA $50,739

Ad Tech Salary by Industry: Top Paying Sectors

For Ad Tech roles, the industry you choose can impact your earning potential by as much as 20% (the gap between the highest and lowest paying industries). Data shows that the highest-paying industry, MFG Durable, offers compensation 10% above the average. Conversely, Ad Tech positions in Chemicals typically offer lower base pay, as this sector often view Ad Tech as a support function rather than a direct revenue driver.

The top paying industry for an Ad Tech

Industry Sector	Average Annual Salary	Average Hourly Rate	Pay vs.Avg
MFG Durable	$57,604	$28.0	10%

Ad Tech Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how an Ad Tech's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

$47,469

Average $52,367/year

$58,164

$3,956

Average $4,364/month

$4,847

$913

Average $1,007/week

$1,119

$23

Average $25/hour

$28

	Annual Salary	Monthly Pay	Weekly Pay	Hourly Wage
75th Percentile	$58,164	$4,847	$1,119	$28
Average	$52,367	$4,364	$1,007	$25
25th Percentile	$47,469	$3,956	$913	$23

Find Your Next Ad Tech Job

Ready to take the next step in your career? Browse thousands of current Ad Tech job openings on our job board. Use the search bar below to find your perfect match.

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Ad Tech Salary in Massachusetts

Check out Ad Tech Job Openings in Massachusetts

Key Factors That Influence Ad Tech Salaries

How Experience Level Affects Ad Tech Salaries?

How Do Ad Tech Salaries Vary from State to State?

Top Paying Cities for Ad Tech

Ad Tech Salary by Industry: Top Paying Sectors

The top paying industry for an Ad Tech

Ad Tech Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Find Your Next Ad Tech Job

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For Employers

Where Does Our Salary Data Come From?

Are you an HR manager or compensation specialist?

Ad Tech Salary in Massachusetts

Check out Ad Tech Job Openings in Massachusetts

Key Factors That Influence Ad Tech Salaries

How Experience Level Affects Ad Tech Salaries?

How Do Ad Tech Salaries Vary from State to State?

Top Paying Cities for Ad Tech

Ad Tech Salary by Industry: Top Paying Sectors

The top paying industry for an Ad Tech

Ad Tech Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Salaries of jobs related to Ad Tech

Find Your Next Ad Tech Job

For Employees

For Employers

Where Does Our Salary Data Come From?

Are you an HR manager or compensation specialist?