General Manager Marketing Salary in North Carolina

How much does a General Manager Marketing make in North Carolina? As of September 01, 2026, the average salary for a General Manager Marketing in North Carolina is $118,202 per year, which breaks down to an hourly rate of $57.

However, a General Manager Marketing's salary can vary significantly. Here's a look at the typical salary range:

  • Top Earners (90th percentile): $139,843
  • Majority Range (25th-75th percentile): $107,658 to $129,530
  • Entry-Level (10th percentile): $98,057

Key Factors That Influence General Manager Marketing Salaries

A General Manager Marketing's salary isn't a fixed number. It's shaped by several important factors. Below, we'll explore how your years of experience, geographic location and company size can directly affect your earning potential.

How Experience Level Affects General Manager Marketing Salaries?

Experience is a primary driver of a General Manager Marketing's salary. As you build your skills and take on more complex tasks, your compensation generally increases. Here's how the average salary grows at different career stages:

  • Entry-Level (less than 1 year): $66,137
  • Early Career (1-2 years): $100,475
  • Mid-Level (2-4 years): $115,842
  • Senior-Level (5-8 years): $150,840
  • Expert (over 8 years): $185,519
Job RoleYears of ExperienceAverage Salary
Marketing Supervisor less than 1 year $66,137
Marketing Senior Supervisor 1-2 years $100,475
General Manager Marketing 2-4 years $115,842
Marketing Senior Manager 5-8 years $150,840
Marketing Director over 8 years $185,519

Top Paying Cities for General Manager Marketing

Salaries can also vary between different cities. Major metropolitan areas or cities with a high demand for technicians often offer more competitive pay. Here are a few examples of average annual salaries in different U.S. cities:

  • Morven: $112,774
  • Mount Holly: $119,631
  • Mount Mourne: $117,936

General Manager Marketing Salary by Industry: Top Paying Sectors

For General Manager Marketing roles, the industry you choose can affect earning potential by as much as 40% (the gap between the highest and lowest paying industries). Data shows that the Pharmaceuticals and Energy & Utilities sectors offer the strongest compensation, at 20% above the average. In contrast, General Manager Marketing positions in Edu., Gov't. & Nonprofit or Retail & Wholesale typically offer lower base pay, as these industries often view General Manager Marketing as a support function rather than a direct revenue driver.

The top paying industries for a General Manager Marketing

Industry Sector Average Annual Salary Average Hourly Rate Pay vs.Avg
Pharmaceuticals $141,843 $68.0 20%
Energy & Utilities $135,932 $65.0 15%
Financial Services $135,932 $65.0 15%
Internet $135,932 $65.0 15%
Software & Networking $135,932 $65.0 15%

General Manager Marketing Salary: Hourly Rate, Weekly Pay, and Monthly Pay

Understanding how a General Manager Marketing's annual salary breaks down can help with budgeting. Below, you can see the average hourly rate, weekly pay, and monthly pay for this role. Use the buttons to switch between different pay periods.

  • Yearly
  • Monthly
  • Weekly
  • Hourly
  • Table View
Last Updated on September 01, 2026
$107,658
Average $118,202/year
$129,530
$8,971
Average $9,850/month
$10,794
$2,070
Average $2,273/week
$2,491
$52
Average $57/hour
$62
Annual Salary Monthly Pay Weekly Pay Hourly Wage
75th Percentile $129,530 $10,794 $2,491 $62
Average $118,202 $9,850 $2,273 $57
25th Percentile $107,658 $8,971 $2,070 $52

Find Your Next General Manager Marketing Job

Ready to take the next step in your career? Browse thousands of current General Manager Marketing job openings on our job board. Use the search bar below to find your perfect match.

  • Marty Wright Home Sales | Chadbourn, NC

    Marty Wright Home Sales | Chadbourn, NC

    GENERAL MANAGER Marty Wright Home Sales Chadbourn, NC Job Type:Full-time Compensation:Competitive, performance-driven compensation with profit-sharing oppo... more

    3 Days Ago

  • MyEyeDr. | Greensboro, NC

    MyEyeDr. | Greensboro, NC

    Description About the role See yourself starting a new career journey. As a MyEyeDr.General Manager you will cultivate a collaborative working environment ... more

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  • KFC | Fayetteville, NC

    KFC | Fayetteville, NC

    _ KFC is looking for a General Manager in Fayetteville and Selma, NC _ who will have the overall responsibility for overseeing the people, processes and op... more

    3 Days Ago

  • Home2 Suites by Hilton | Fayetteville, NC

    Home2 Suites by Hilton | Fayetteville, NC

    Job Description. Job Description. Description. The General Manager oversees the day-to-day operation of all four major areas of hotel operations – Front Of... more

    3 Days Ago

  • NakedMD | Charlotte, NC

    NakedMD | Charlotte, NC

    Job Description. Job Description. We believe in keeping beauty, Naked. Bringing lavish and affordable experiences to anyone and everyone who simply desires... more

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  • Moe's Triangle | Durham, NC

    Moe's Triangle | Durham, NC

    Job Description. Job Description. Department: Operations. Title: General Manager. Reports To: Operations Manager and above. Job Purpose Statement. To devel... more

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Where Does Our Salary Data Come From?

Salary.com salary estimates, histograms, trends, and comparisons are derived from both employer job postings and third-party data sources. We also provide multiple percentiles of salary information for your reference, click here to know Why the Salary Midpoint Formula Is Crucial to Getting Pay Equity Right. With more online, real-time compensation data than any other website, Salary.com helps you determine your exact pay target.

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